Good move for Grey London’s global ECD

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Good move for Grey London’s global ECD

WPP/Grey London’s worldwide ECD Bryn Attewell is becoming a member of cause-driven strategic and artistic shop Lawful Agency, following a succession of original alternate wins.

Starting in September, he’s going to file to MD Nilesha Chauvet and be responsible for ‘riding Lawful’s acceleration into sector-main creativity, as seek info from grows for the agency’s Reason-led offering from both charity and commercial purchasers’.

Attewell’s skills involves working as artistic director at FCB Inferno on the bottom-breaking campaign ‘This Girl Can’ for Sport England, which gained 9 Cannes Lions, including the inaugural Glass Lion and the Gargantuan Prix for Lawful.

He has furthermore labored as a copywriter, artistic director and government artistic director on one of the precious valuable arena’s most a success brands including Ford, Mondelez, Virgin, Microsoft, Vodafone and GSK.

At WPP/Grey London he labored on some of WPP’s most valuable worldwide accounts and sooner than that, he turned into once at GTB as UK ECD on Ford, plus stints at The & Partnership and Rapier.

Chauvet said: “We’ve had an extra special year. Charity purchasers are tense fresh tips to help manufacture extremely efficient, space off-led brands and to lift valuable funds. Commercial purchasers recognise a have to differentiate with cause as they salvage higher post-pandemic. In recognition of the extremely efficient artistic valuable to help purchasers lower by, Lawful valuable anyone particular. Bryn is that rare skills that’s ready to elevate both domestic and worldwide work; mountainous, heroic, tips as smartly as efficient digital and bid response campaigns. I’m able to’t await him to launch.”

Attewell said: “I’ve been hugely impressed by the deep info and dedication that exists within Lawful. I truthfully can’t agree with a more valuable agency to be becoming a member of at a more valuable time. To be spending my days serving to resolve complications in a system that has a certain affect on of us and the planet, that’s a dream immediate for me.

“Having spent many years working on mountainous, worldwide brands, I’ve viewed how the flexibility to more purposeful communications has change into increasingly valuable. Most companies aren’t smartly-equipped to form out the uncommon complications that exist at some point of the cause and charity sectors. Lawful’s info and skills just will not be easiest uncommon, it comes from a true set – they’re not taking part in at cause.”

Attewell replaces Reuben Turner, who takes a brand original purpose as manual to permit him time to explore original artistic avenues. He’ll remain with Lawful as a manual and consultant on a take quantity of purchasers.

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