The Best Free Email Marketing Software: An Honest Roundup

Must you didn’t know, email usage is at an all-time high. Basically, bigger than 3.7 billion of us use email worldwide. So or now not it is no surprise all of us constantly accumulate advertising emails from companies. Build merely, email advertising works. Here is correct even within the B2B space.

Basically, 86% of B2B entrepreneurs rely on email advertising campaigns to promote unusual industry. This begs the ask — are you the usage of email advertising successfully on your industry?

There are a spread of email advertising service tools available within the market this day to can enable you alongside with your email advertising — just a few of that are utterly free perpetually. But, or now not it is major to build, now not all free email advertising tools provide the similar functions.

Free Electronic mail Marketing Tools

Happily, now we accept as true with you lined — here, we accept as true with listed and reviewed the most easy free email advertising tools available within the market this day.

1. HubSpot Free Electronic mail Marketing Instrument

Imprint: Free; paid plans with Marketing Hub: $45/mo (Starter), $800/mo (Official), $3,200/mo (Endeavor)

HubSpot presents a genuine and characteristic-packed email advertising utility that’s fantastic for increasing companies — for free. Make expert, personalized, and on-build advertising emails that make a selection and grow your audience.

With the bound-and-plunge email builder, you do not must reduction on IT or designers to can enable you produce your emails.

Furthermore, the utility is mechanically constructed-in alongside with your free, all-in-one CRM platform. This implies you’re going to additionally without problems tailor and personalize emails according to associated records saved for your CRM (e.g. title, firm, old purchases, old gross sales conversations, old aid tickets, and loads of others.).

Lastly, with the utility’s email reporting analytics, you’ll have the chance to title precisely what’s and is now not working among your audience members.

Pro Tip: Win HubSpot’s Free Electronic mail Marketing Tools to supply, personalize, and optimize your advertising emails without waiting on designers or IT.

2. Moosend

Imprint: Free; $8/mo (Pro), search records from a custom device (Endeavor)

Moosend is good for of us having a question to build up their feet moist in email advertising. The free tier comes characteristic-packed, but you might possibly perchance possibly possibly be maxed at 1,000 subscribers and is now not going to accept as true with a dedicated IP take care of.

Moosend presents a straightforward-to-use bound-and-plunge editor, email advertising automation triggers, proper-time analytics, and checklist segmentation functions. Moosend would not provide a CRM, but even as you might possibly perchance possibly possibly be having a question to completely originate email advertising, it might possibly perchance perchance be a honest initiate on your industry.

3. SendPulse

Imprint: Free; $8/mo (Normal), $9.60/mo (Pro), $13.44/mo (Endeavor)

Ship Pulse has over 130+ templates to favor from or you’re going to additionally produce your accept as true with the usage of the bound-and-plunge editor. Below the free device, you’re going to accept as true with accumulate entry to to Ship Pulse’s extremely popular aid group, including aid by technique of live chat.

When it comes to functionality, Ship Pulse has a “Resend” characteristic that enables you to resend unopened emails with varied discipline lines, which is precious for time scrapped entrepreneurs. They additionally provide web pushes, SMTP, Viber, and more.

4. Sendinblue

Imprint: Free; $25/mo (Lite), $65/mo (Premium), search records from a custom quote (Endeavor)

In case your industry relies carefully on transactional emails, equivalent to forgotten password abet and invoice receipts, then Sendinblue will be ideal for you. With their intensive developer APIs, you might possibly perchance integrate with their email machine to originate custom and required technical processes.

With Sendinblue’s free device, you’re going to accept as true with accumulate entry to to an infinite array of templates, personalization, A/B testing, contact management, workflow editor, and proper-time reporting.

5. Netcore Electronic mail API

Imprint: 30,000 emails free for the first 30 days, then100/ day free, perpetually; paid plans initiate at $25/mo for 150,000 emails

Netcore Electronic mail API (formerly Pepipost) is an integrable SMTP relay service for immediate email supply. Which methodology your emails are despatched to your prospects in now not up to three seconds.

Easy email APIs give you the freedom to connect custom apps and platforms or use open supply advertising platforms love Mautic and Mailtrain for sending your emails.

As soon as your emails are despatched, the dashboard displays proper-time updates about your advertising campaign efficiency including the choice of deliveries, opens, clicks, unsubscribes, and bounces.

The AI-powered servers optimize your emails according to the success metrics for the originate of email you send. As an illustration, the predictive engagement characteristic mechanically prioritizes supply to customers who’re possibly to make a selection, and send-time optimization ensures your emails are despatched on the most optimum time.

You additionally accumulate accumulate entry to to in-depth analytics that can additionally be delivered straight to your inner techniques with the use of highly fine webhooks. And even as you abilities any points, the 24/7 email experts on chat resolve those hastily.

6. Mailchimp

Imprint: Free; $9/mo (Necessities), $14.99/mo (Normal), $299/mo (Premium)

Mailchimp presents accumulate entry to to email advertising functions equivalent to checklist segmentation, A/B testing, contact profiles, and more. On the opposite hand, or now not it is major to build you’re going to accept as true with Mailchimp branding for your email footers with the free device and is now not going to accept as true with accumulate entry to to top class aid.

Mailchimp integrates with ecommerce companies including WooCommerce and Magento even as you might possibly perchance possibly accept as true with an ecommerce store. Furthermore, the utility integrates with WordPress, if that’s your CMS utility of decision. Lastly, Mailchimp presents reports and analytics for emails so that you simply’re going to additionally title areas of opportunity.

7. Zoho Campaigns

Imprint: Free; $3/mo (Electronic mail-Primarily based mostly Thought), $4.50/mo (Subscriber-Primarily based mostly Thought), $7/mo (Pay by Electronic mail Credit ranking)

Zoho Campaigns presents accumulate entry to to functions equivalent to A/B testing, reports, and email templates. While you might possibly perchance possibly possibly be already the usage of the Zoho CRM, it is a ways shimmering to strive Zoho campaigns to search for a approach email and CRM work together. This originate of email advertising utility and CRM integration will beef up your workflows and productivity.

It be major to build that whereas the free model presents a spread of email advertising functions, most of them accept as true with boundaries.

8. Mailjet

Imprint: Free; $9.65/mo (Total), $20.95 (Premium), search records from a quote (Endeavor)

With Mailjet’s free device, you’re going to accept as true with accumulate entry to to limitless contacts, APIs and webhooks, an evolved email editor, and analytics. On the opposite hand, with the free device, there are now not any available within the market functions for A/B testing or automation.

Mailjet’s interface is easy to use and since the utility presents you beefy API accumulate entry to, Mailjet is good for companies that require technical adjustments.

9. Benchmark

Imprint: Free; $13/mo (Pro), search records from a quote (Endeavor)

Benchmark is designed to cater to enterprise-degree companies, is user-suitable, and straightforward to put into effect. It has a bound-and-plunge editor, a spread of email templates, signal-up originate solutions, and drip advertising campaign functions.

On the opposite hand, there’s no chance for A/B testing or automation functions on the free utility. Furthermore, contacts can’t be added by technique of checklist import within the free device — you’re going to additionally easiest email contacts who absorb out Benchmark subscriber forms.

10. MailerLite

Imprint: Free; $10+/ mo for 1,000+ subscribers

MailerLite is good for tiny companies that are attempting to send bulk advertising emails. It be successfully-equipped with preview functions so that you simply’re going to additionally overview your email on desktop and cell sooner than sending it.

On the opposite hand, the API and integration capabilities are now not as robust as just a few of the opposite solutions on this checklist.

11. ExpressPigeon

Imprint: Free; search records from for custom pricing for paid plans.

ExpressPigeon is a honest solutionfor companies with immediate email lists that embody high-priority subscribers. With ExpressPigeon, you’re going to additionally without trouble construct and personalize emails, automate email responses, and send high-volume emails.

Handiest of all, you accumulate accumulate entry to to the total top class functions with the free device — on the opposite hand, there are low send and subscriber limits. ExpressPigeon is judicious having just a few of the most easy customer pride rankings within the industry.

12. Stripo

Imprint: Free; $125/mo (Industry), $400/mo (Company)

Stripo is bound-and-plunge email template utility. You can use this service to customize personalized emails with none build abilities and originate particular that your emails will be magnificent and expert.

There are two varied varieties of editors on Stripo, one particularly for entrepreneurs, or anyone with diminutive-to-no build abilities. The other editor, the HTML code editor, is made for email developers.

Stripo presents you accumulate entry to to over 300 carried out templates, add-ons for embedding, interactivity, and shimmering functions. The utility additionally integrates with HubSpot and enables you to export your emails into the CRM with two clicks. The integration additionally permits for yarn sync for both accounts.

13. Kickbox Electronic mail Validation

Imprint: Free; paid plans according to subscribers (e.g. 500 addresses for $5/mo).

Kickbox is an email verification utility that ensures your emails are reaching the prospects you just to plan. When emails are verified, necessary email companies are less at chance of build those emails as unsolicited mail, which methodology your email has the next chance of appearing within the necessary inbox of your customer.

Kickbox combs through your email checklist and ensures the total recipients are proper accounts that have to not outdated. This saves you money within the longer term because your email checklist will be smaller, more concise, and honest.

The utility integrates with HubSpot as successfully, and the combination lets you take a look at email within the HubSpot CRM. Kickbox owns its accept as true with validation network, so that you simply’re going to additionally originate particular your records will be honest, whereas HubSpot validates the records for deliverability.

Chose Your Free Electronic mail Marketing Instrument

Now, you might possibly perchance possibly accept as true with a larger sense of the most easy free email advertising tools at your disposal. Happily, you do not must commit to any service. Since they’re free, you’re going to additionally strive these tools out relying for your industry’ wants, then favor out the one most ideal for you.

Editor’s build: This post used to be originally published in April 2019 and has been updated for comprehensiveness.

On the initiating published Aug 5, 2021 2: 00: 00 PM, updated August 06 2021