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As a marketer, you‘ve likely encountered the dreaded "prediction problem" while tracking data to predict…
Fincra, a payments infrastructure provider for businesses in and beyond Africa, has partnered with Reap,…
Let’s be honest: Most re-engagement emails are an afterthought. They get treated like the dusty…
Marketers are known for wearing many hats — writer, designer, psychologist, maybe the occasional raspberry…
Whatever terrible thing you’ve pivoted a campaign around — a delayed launch, maybe customer backlash…
Startups On Our Radar spotlights African startups solving African challenges with innovation. In our previous…