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Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise
Digital TrendsSmall Business

Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise

Day 1–1000: How Sycamore founders built the fintech from a living room
Digital TrendsSmall Business

Day 1–1000: How Sycamore founders built the fintech from a living room

Debunked by AI: The future of misinformation on social
Digital TrendsMarketing

Debunked by AI: The future of misinformation on social

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector
Digital TrendsSmall Business

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector

Moniepoint, PalmPay, OmniRetail, Paga make FT Africa’s fastest-growing companies list
Digital TrendsSmall Business

Moniepoint, PalmPay, OmniRetail, Paga make FT Africa’s fastest-growing companies list

Roam, M-Kopa top Kenyan firms on FT Africa’s fastest-growing companies list
Digital TrendsSmall Business

Roam, M-Kopa top Kenyan firms on FT Africa’s fastest-growing companies list

How much does AI cost? Here are the industry averages
Digital TrendsMarketing

How much does AI cost? Here are the industry averages

Onafriq appoints former PPRO chief Simon Black as board chair
Digital TrendsSmall Business

Onafriq appoints former PPRO chief Simon Black as board chair

South African fintechs Paymenow, TymeBank, Omnisient make FT’s Africa fastest-growing companies list
Digital TrendsSmall Business

South African fintechs Paymenow, TymeBank, Omnisient make FT’s Africa fastest-growing companies list

How to boost your marketing game using Threads (Meta’s Twitter rival)
Digital TrendsMarketing

How to boost your marketing game using Threads (Meta’s Twitter rival)

The content demand engine that every business needs but no one uses, from Morning Brew’s CEO
Digital TrendsMarketing

The content demand engine that every business needs but no one uses, from Morning Brew’s CEO

Correction: Nigerian startup, Allawee, wants to restore fintechs’ confidence in cards
Digital TrendsSmall Business

Correction: Nigerian startup, Allawee, wants to restore fintechs’ confidence in cards

10 African startups opening markets, cutting CO2 & seafarming no one’s talking about yet
Digital TrendsSmall Business

10 African startups opening markets, cutting CO2 & seafarming no one’s talking about yet

Kenyan edtech Craydel expands to Rwanda, taps Nigerian talent in Pan-African push
Digital TrendsSmall Business

Kenyan edtech Craydel expands to Rwanda, taps Nigerian talent in Pan-African push

How to maintain authenticity in your social media strategy — even with AI
Digital TrendsMarketing

How to maintain authenticity in your social media strategy — even with AI

This South African AI-powered edtech helps students land top jobs
Digital TrendsSmall Business

This South African AI-powered edtech helps students land top jobs

“Everything is against you”: The first 1,000 days of PaidHR
Digital TrendsSmall Business

“Everything is against you”: The first 1,000 days of PaidHR

The inclusive marketing strategies Zumba, Lysol, Wistia, and more are using to grow, straight from marketing leaders
Digital TrendsMarketing

The inclusive marketing strategies Zumba, Lysol, Wistia, and more are using to grow, straight from marketing leaders

Get advice from billionaires with an AI-crafted board of directors, tips from HubSpot’s CMO
Digital TrendsMarketing

Get advice from billionaires with an AI-crafted board of directors, tips from HubSpot’s CMO

How HubSpot’s social team grew their LinkedIn presence by 84% in six months, according to HubSpot’s Director of Social
Digital TrendsMarketing

How HubSpot’s social team grew their LinkedIn presence by 84% in six months, according to HubSpot’s Director of Social

Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise
May 22, 2025

Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise

Day 1–1000: How Sycamore founders built the fintech from a living room
May 22, 2025

Day 1–1000: How Sycamore founders built the fintech from a living room

Debunked by AI: The future of misinformation on social
May 22, 2025

Debunked by AI: The future of misinformation on social

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector
May 22, 2025

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector

Moniepoint, PalmPay, OmniRetail, Paga make FT Africa’s fastest-growing companies list
May 22, 2025

Moniepoint, PalmPay, OmniRetail, Paga make FT Africa’s fastest-growing companies list

Roam, M-Kopa top Kenyan firms on FT Africa’s fastest-growing companies list
May 22, 2025

Roam, M-Kopa top Kenyan firms on FT Africa’s fastest-growing companies list

How much does AI cost? Here are the industry averages
May 21, 2025

How much does AI cost? Here are the industry averages

Onafriq appoints former PPRO chief Simon Black as board chair
May 21, 2025

Onafriq appoints former PPRO chief Simon Black as board chair

South African fintechs Paymenow, TymeBank, Omnisient make FT’s Africa fastest-growing companies list
May 21, 2025

South African fintechs Paymenow, TymeBank, Omnisient make FT’s Africa fastest-growing companies list

How to boost your marketing game using Threads (Meta’s Twitter rival)
May 21, 2025

How to boost your marketing game using Threads (Meta’s Twitter rival)

The content demand engine that every business needs but no one uses, from Morning Brew’s CEO
May 21, 2025

The content demand engine that every business needs but no one uses, from Morning Brew’s CEO

Correction: Nigerian startup, Allawee, wants to restore fintechs’ confidence in cards
May 21, 2025

Correction: Nigerian startup, Allawee, wants to restore fintechs’ confidence in cards

10 African startups opening markets, cutting CO2 & seafarming no one’s talking about yet
May 21, 2025

10 African startups opening markets, cutting CO2 & seafarming no one’s talking about yet

Kenyan edtech Craydel expands to Rwanda, taps Nigerian talent in Pan-African push
May 21, 2025

Kenyan edtech Craydel expands to Rwanda, taps Nigerian talent in Pan-African push

How to maintain authenticity in your social media strategy — even with AI
May 20, 2025

How to maintain authenticity in your social media strategy — even with AI

This South African AI-powered edtech helps students land top jobs
May 20, 2025

This South African AI-powered edtech helps students land top jobs

“Everything is against you”: The first 1,000 days of PaidHR
May 20, 2025

“Everything is against you”: The first 1,000 days of PaidHR

The inclusive marketing strategies Zumba, Lysol, Wistia, and more are using to grow, straight from marketing leaders
May 20, 2025

The inclusive marketing strategies Zumba, Lysol, Wistia, and more are using to grow, straight from marketing leaders

Get advice from billionaires with an AI-crafted board of directors, tips from HubSpot’s CMO
May 20, 2025

Get advice from billionaires with an AI-crafted board of directors, tips from HubSpot’s CMO

How HubSpot’s social team grew their LinkedIn presence by 84% in six months, according to HubSpot’s Director of Social
May 19, 2025

How HubSpot’s social team grew their LinkedIn presence by 84% in six months, according to HubSpot’s Director of Social

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Debunked by AI: The future of misinformation on social
Digital TrendsMarketing

Debunked by AI: The future of misinformation on social

Ethan Mollick, professor of management at Wharton Business School, has a simple benchmark for tracki

How much does AI cost? Here are the industry averages
Digital TrendsMarketing

How much does AI cost? Here are the industry averages

I first tested AI tools in 2019 to automate repetitive parts of my workflow. It seemed like the perf

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Digital Marketing

How to do SEO right in 2025 (hint: most companies get it wrong)

How to do SEO right in 2025 (hint: most companies get it wrong)

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for e

How Levelset scaled to $25M ARR, then sold for $500M

How Levelset scaled to $25M ARR, then sold for $500M

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for e

How to Start a Blog and Write Engaging Posts [+ Free Templates]

How to Start a Blog and Write Engaging Posts [+ Free Templates]

Industry experts and thought leaders use blogs to share their knowledge with interested parties like you. And, if the post was written well, chances are you came away with helpful

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Small Business

Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise

Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise

Watu Holdings, a Kenyan buy-now-pay-later startup, reported a sharp 85% drop in profit to $1.2 million (KES157 million) in 2024, according to disclosures by Car & General, whic

Day 1–1000: How Sycamore founders built the fintech from a living room

Day 1–1000: How Sycamore founders built the fintech from a living room

What does it really take to build a startup in Africa—from the first idea to the thousandth day? In Day 1–1000, we follow founders through the raw, unfiltered journey of company-bu

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector

MTN South Africa has entered the competitive payments market with MoMo Pay, a low-cost digital payment platform designed for informal merchants. Over 95% of transactions in South A

Read More

SEO

How to Show Star Ratings in Google Search Using Review Schema Markup

How to Show Star Ratings in Google Search Using Review Schema Markup

How to Show Star Ratings in Google Search Using Review Schema Markup Ever wondered how some websites get those shiny yellow stars and extra

How to Add Organization Schema and Strengthen Your Brand’s Search Presence

How to Add Organization Schema and Strengthen Your Brand’s Search Presence

How to Add Organization Schema and Strengthen Your Brand’s Search Presence If you’re looking to improve your site’s SEO with minimal effort,

How to Add VideoObject Schema Markup to Boost Video SEO

How to Add VideoObject Schema Markup to Boost Video SEO

VideoObject is a type of structured data defined by Schema.org that provides search engines with detailed metadata about a video on your web

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