In an hour, ChatGPT-o3 can make you dozens of high-level marketing graphics — the kinds of campaigns that would take some teams weeks to complete. And
Read MoreAI voice technology has been moving fast for a while now. But recently, it feels like we‘ve shifted into a completely different gear. We’re not just t
Read MoreEarlier this year, I was handed an AI-generated content project with a deceptively simple goal: adapt email messages for international audiences. This
Read MoreMy son and I were recently watching some AI-generated videos when he suddenly stopped and asked, “Wait… none of these are real?” That pause perfectly
Read MoreWhen generative AI first came out, I was skeptical. While it came up with some good ideas, I saw it more as a novelty than a real copywriting tool. Ho
Read MoreAt first, AI marketing campaigns were pretty obvious — robotic and stiff. Then, slowly but surely, brands started getting it. Now I’m seeing AI-driven
Read MoreA writer who (gasp) used AI to help write? Before you clutch your pearls in my direction, know this — AI, when used as a tool and a creative collabora
Read MoreIf you want great results from AI, you need to master the art of crafting the right requests, and that starts with having strong AI prompt examples to
Read MoreWith the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that AI in content marketing will (and may alread
Read MoreChatGPT and Google Bard have entered the chat. If you haven‘t joined the conversation around artificial intelligence (AI) in digital marketing, you’re
Read MoreWith 66% of marketers globally using artificial intelligence in their roles, it's no longer a matter of if you should use AI but how. How are other ma
Read MoreTime is money in marketing, so why not use AI workflows to boost productivity? I spoke with some of my colleagues at HubSpot, and they say they've fou
Read MoreSEO is changing. We’re entering a new era of search — the AI age — and with it comes generative engine optimization (GEO), the practice of optimizing
Read MoreIt feels like not that long ago, companies were just starting to talk about AI in their operations. You had highly specific use cases or industry need
Read MoreI first tested AI tools in 2019 to automate repetitive parts of my workflow. It seemed like the perfect solution: Let the code execute the manual stuf
Read MoreWhen I started using AI, everything changed: my output, my confidence, my career. I went from working full-time and building content after hours to la
Read MoreI was running social media for an organization when TweetDeck hit the market. That dashboard with mentions, DMs, lists, and trends was the neatest pie
Read MoreIt’s no secret that content is king. And with more and more channels to keep up with — each requiring unique formats for your creative content — AI to
Read MoreI love the Back to the Future series, especially Part II where we see “the future.” Of course, the most famous part of our promised 2015 was the Matte
Read MoreYou've heard this a million times by now: artificial intelligence is changing the marketing world and how brands advertise to consumers — and the tren
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