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Latest on SEO, Content Marketing, Email & Social in Nigeria

Moniepoint taps Stanbic IBTC CFO for its microfinance bank after $110 million raise
Digital Marketing

Moniepoint taps Stanbic IBTC CFO for its microfinance bank after $110 million raise

The Ultimate Guide to Advertising in 2025
Digital Marketing

The Ultimate Guide to Advertising in 2025

21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)
Digital TrendsMarketing

21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Level Up Your Content Marketing Funnel — Here’s How I Make the Right Content for Each Stage
Digital TrendsMarketing

Level Up Your Content Marketing Funnel — Here’s How I Make the Right Content for Each Stage

MTN Nigeria to obtain two additional payment licences for MoMo PSB
Digital Marketing

MTN Nigeria to obtain two additional payment licences for MoMo PSB

Optimizing B2B Conversion Rates — All My Tips and Strategies
Digital TrendsMarketing

Optimizing B2B Conversion Rates — All My Tips and Strategies

The Future of Google: Web Strategists Predict How AI Overviews & Other Search Changes Will Impact Traffic [New Data]
Digital TrendsMarketing

The Future of Google: Web Strategists Predict How AI Overviews & Other Search Changes Will Impact Traffic [New Data]

From Pretty Logos to Real Impact: How I Shifted My Focus from Visual to Emotional Branding
Digital TrendsMarketing

From Pretty Logos to Real Impact: How I Shifted My Focus from Visual to Emotional Branding

5 Ways that AI Analytics Tools Can Make You a Better Marketer
Digital Marketing

5 Ways that AI Analytics Tools Can Make You a Better Marketer

Does Instagram Shopping Drive ROI? New Data on How to Get Approved, Add Product Tags, & Actually Make Sales
Digital TrendsMarketing

Does Instagram Shopping Drive ROI? New Data on How to Get Approved, Add Product Tags, & Actually Make Sales

10 Best Event Registration Software Tools [+ What Makes Them Great]
Digital TrendsMarketing

10 Best Event Registration Software Tools [+ What Makes Them Great]

What Is D2C Marketing? Here Are 11 Tips I Found For Doing It Right [+ Examples]
Digital TrendsMarketing

What Is D2C Marketing? Here Are 11 Tips I Found For Doing It Right [+ Examples]

15 Real Estate Social Media Marketing Strategies That’ll Bring in New Business
Digital TrendsMarketing

15 Real Estate Social Media Marketing Strategies That’ll Bring in New Business

I’ve Discovered 160 of the Best Email Subject Lines I’ve Ever Seen
Digital TrendsMarketing

I’ve Discovered 160 of the Best Email Subject Lines I’ve Ever Seen

YC-backed Bamboo expands to Canada with remittance product
Digital Marketing

YC-backed Bamboo expands to Canada with remittance product

Maximizing Cost Per Acquisition (CPA) — Here’s What Experts Have to Say
Digital TrendsMarketing

Maximizing Cost Per Acquisition (CPA) — Here’s What Experts Have to Say

Screenwriting Techniques for Marketers: Defining Your Customer’s Problem
Digital TrendsMarketing

Screenwriting Techniques for Marketers: Defining Your Customer’s Problem

Nigerian fintechs ramp up compliance hiring months after customer onboarding ban
Digital Marketing

Nigerian fintechs ramp up compliance hiring months after customer onboarding ban

22 Email Best Practices That I Live By as an Email Marketer
Digital TrendsMarketing

22 Email Best Practices That I Live By as an Email Marketer

Personality Content: Strategies for Creating AI-Proof Content
Digital TrendsMarketing

Personality Content: Strategies for Creating AI-Proof Content

Moniepoint taps Stanbic IBTC CFO for its microfinance bank after $110 million raise
November 6, 2024

Moniepoint taps Stanbic IBTC CFO for its microfinance bank after $110 million raise

The Ultimate Guide to Advertising in 2025
November 6, 2024

The Ultimate Guide to Advertising in 2025

21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)
November 6, 2024

21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Level Up Your Content Marketing Funnel — Here’s How I Make the Right Content for Each Stage
November 6, 2024

Level Up Your Content Marketing Funnel — Here’s How I Make the Right Content for Each Stage

MTN Nigeria to obtain two additional payment licences for MoMo PSB
November 6, 2024

MTN Nigeria to obtain two additional payment licences for MoMo PSB

Optimizing B2B Conversion Rates — All My Tips and Strategies
November 5, 2024

Optimizing B2B Conversion Rates — All My Tips and Strategies

The Future of Google: Web Strategists Predict How AI Overviews & Other Search Changes Will Impact Traffic [New Data]
November 5, 2024

The Future of Google: Web Strategists Predict How AI Overviews & Other Search Changes Will Impact Traffic [New Data]

From Pretty Logos to Real Impact: How I Shifted My Focus from Visual to Emotional Branding
November 5, 2024

From Pretty Logos to Real Impact: How I Shifted My Focus from Visual to Emotional Branding

5 Ways that AI Analytics Tools Can Make You a Better Marketer
November 4, 2024

5 Ways that AI Analytics Tools Can Make You a Better Marketer

Does Instagram Shopping Drive ROI? New Data on How to Get Approved, Add Product Tags, & Actually Make Sales
November 4, 2024

Does Instagram Shopping Drive ROI? New Data on How to Get Approved, Add Product Tags, & Actually Make Sales

10 Best Event Registration Software Tools [+ What Makes Them Great]
November 4, 2024

10 Best Event Registration Software Tools [+ What Makes Them Great]

What Is D2C Marketing? Here Are 11 Tips I Found For Doing It Right [+ Examples]
November 1, 2024

What Is D2C Marketing? Here Are 11 Tips I Found For Doing It Right [+ Examples]

15 Real Estate Social Media Marketing Strategies That’ll Bring in New Business
November 1, 2024

15 Real Estate Social Media Marketing Strategies That’ll Bring in New Business

I’ve Discovered 160 of the Best Email Subject Lines I’ve Ever Seen
November 1, 2024

I’ve Discovered 160 of the Best Email Subject Lines I’ve Ever Seen

YC-backed Bamboo expands to Canada with remittance product
October 31, 2024

YC-backed Bamboo expands to Canada with remittance product

Maximizing Cost Per Acquisition (CPA) — Here’s What Experts Have to Say
October 31, 2024

Maximizing Cost Per Acquisition (CPA) — Here’s What Experts Have to Say

Screenwriting Techniques for Marketers: Defining Your Customer’s Problem
October 31, 2024

Screenwriting Techniques for Marketers: Defining Your Customer’s Problem

Nigerian fintechs ramp up compliance hiring months after customer onboarding ban
October 31, 2024

Nigerian fintechs ramp up compliance hiring months after customer onboarding ban

22 Email Best Practices That I Live By as an Email Marketer
October 31, 2024

22 Email Best Practices That I Live By as an Email Marketer

Personality Content: Strategies for Creating AI-Proof Content
October 31, 2024

Personality Content: Strategies for Creating AI-Proof Content

Step-by-Step: How to Optimize Old Blog Posts for SEO

Step-by-Step: How to Optimize Old Blog Posts for SEO

Step-by-Step: How to Optimize Old Blog Posts for SEO Quick question: What do you typically do with your old blog posts? Most likely, the answer is: Not much. If that’s the case, you’re not alone. Many

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Latest Jobs

Marketing

21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)
Digital TrendsMarketing

21 Creative Lead Generation Ideas to Try (& Why Marketers Recommend Them)

Coming up with effective lead generation ideas is tough — and I’m the world’s worst at putting off t

Level Up Your Content Marketing Funnel — Here’s How I Make the Right Content for Each Stage
Digital TrendsMarketing

Level Up Your Content Marketing Funnel — Here’s How I Make the Right Content for Each Stage

I have a confession: I’m a chronic review reader. I start every purchase with a Google search. I rel

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Digital Marketing

Moniepoint taps Stanbic IBTC CFO for its microfinance bank after $110 million raise

Moniepoint taps Stanbic IBTC CFO for its microfinance bank after $110 million raise

Moniepoint, the Nigerian fintech that recently raised $110 million at a billion-dollar valuation, has appointed Bayo Olujobi as the Chief Financial Officer (CFO) of Moniepoint MFB,

The Ultimate Guide to Advertising in 2025

The Ultimate Guide to Advertising in 2025

We’re surrounded by ads all day, every day, but how often does one end up living rent-free in your head? And more importantly, how can you make an ad so good that it takes up prime

MTN Nigeria to obtain two additional payment licences for MoMo PSB

MTN Nigeria to obtain two additional payment licences for MoMo PSB

MTN Nigeria, the country’s biggest telco, has applied for Payment Service Solutions Provider (PSSP) and Payment Terminal Service Provider (PTSP) licences for its fintech subsidiary

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Small Business

PaidHR in talks for $1.5million seed round; introduces new cross-border payroll

PaidHR in talks for $1.5million seed round; introduces new cross-border payroll

PaidHR, a Nigerian startup that helps businesses manage their HR functions, is in talks with investors to raise a $1.5 million seed round. The company, which claimed it processed ₦

M-KOPA appoints former Nokia CEO Rajeev Suri as new board chairman

M-KOPA appoints former Nokia CEO Rajeev Suri as new board chairman

M-KOPA Holding, a Kenyan startup that offers financing for smartphones and solar systems, has appointed former Nokia CEO Rajeev Suri as its new board chair. He resumes on December

Chowdeck “looking at” South Africa and Kenya for possible expansion

Chowdeck “looking at” South Africa and Kenya for possible expansion

Chowdeck, a Nigerian YC-backed food delivery platform, could consider expanding to South Africa, Kenya, and Ivory Coast.  “We are still figuring things out, but we are looking at t

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SEO

Step-by-Step: How to Optimize Old Blog Posts for SEO

Step-by-Step: How to Optimize Old Blog Posts for SEO

Step-by-Step: How to Optimize Old Blog Posts for SEO Quick question: What do you typically do with your old blog posts? Most likely, the ans

Understanding Query Deserves Freshness (QDF): Why Fresh Content Matters in SEO

Understanding Query Deserves Freshness (QDF): Why Fresh Content Matters in SEO

Understanding Query Deserves Freshness (QDF): Why Fresh Content Matters in SEO You may have Googled something in the past and seen articles

Everything You Need to Know About Google Local Guide Program

Everything You Need to Know About Google Local Guide Program

Everything You Need to Know About Google Local Guide Program If you manage a Google my Business account, you may have seen a few reviews fro

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