Google Discovery ads have been updated with new features to help brands stand out on our most engaging ad surfaces, including Product feeds that spark
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Understanding macro trends is crucial for making informed decisions within your PPC account. This is why businesses must create a holistic monitoring
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Quality score is one of the few constants in PPC marketing. It is a score calculated by Google and Microsoft alongside your bid to determine your ad r
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You can use auto ad settings to control which Auto ads formats appear, how many Auto ads you show, etc. Nicole Farley on March 16, 2023 at 12:32 pm |
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Since Performance Max’s rollout in November 2021, adventurous PPC marketers (me included) have been giving it everything we’ve got to make
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Google has rolled out the site names, updated favicons, and sponsored labels on desktop search after launching this on mobile search last October. Goo
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Search Engine Land » PPC » Google expands Local Service Ads to more than 70 new businesses Google has added more than 70 different types o
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Google and Microsoft have forced marketers away from manual controls in favor of automation. Responsive search ads have replaced expanded text ads. Pe
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In response to user feedback highlighting that the current ads dashboard can be complicated and challenging for newer users, Google Ads is presently t
Read MoreGoogle just announced that they’re adding four new Performance Max (PMax) features. TBD. There is no word on when exactly the new features will
Read MoreDigital advertising is dynamic. It requires us to make the best possible account adjustments at the right time. But to make informed decisions, w
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If you’ve seen a bunch of your Google ads getting disapproved over the last day or two, don’t worry. Google advertisers have seen a massiv
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The Privacy Sandbox beta is a tool that enables businesses to monetize your data without directly accessing it, which Google says is considerably bett
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Many ecommerce advertisers are starting to better understand how to set up and optimize Performance Max, but it’s still a very difficult campaig
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Advertisers must apply for and be approved by Google to run gambling ads. Nicole Farley on February 10, 2023 at 11:21 am | Reading time: 1 minute Goog
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As I write this article, I see the irony in the headline… Learning to trust three major platforms – Google, Bing (I refuse to call it Mic
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Search Engine Land » PPC » Search Engine Land’s updated What is PPC guide is now available The evolution of PPC in recent years call
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Search Engine Land » PPC » US Justice Department sues Google again, aims to dismantle its ad division The U.S. Justice Department has just
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Update. According to Google, the issue has been resolved. Original post. Happy Monday! The Google Ads dashboard may be down for some users. We’r
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Happy Monday! The Google Ads dashboard may be down for some users. We’re investigating reports of an issue with Google Ads. We will provide more
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