Forums provide the opportunity to build an online community that allows your audience to connect in a place where they…
Statista, a world-renowned market data provider, and CNBC, an American media company, listed seven African fintech companies—Flutterwave, Piggyvest, Kuda, MTN,…
Once upon a time at university, I used flowcharts to map out my research processes so they could be clearly…
For the rollout of Ayra Starr’s album ‘The Year I Turned 21,’ her record label Mavin made an unusual marketing…
Community management helps you build trust, loyalty, and connection with your audience. It’s also how you make sure your audience…
You lost that lovin’ feelin’. Fun to hear on the oldies station. Not so fun to hear from your community…
Jenny Sowyrda, manager of community strategy and operations at HubSpot, shared a great analogy with me about community management: “As…
The first time I was assigned to write a budget proposal, I stared anxiously at a blank spreadsheet, wondering where…
What do cross-country road trips, wedding speeches, and social media marketing have in common? Planning . I definitely can’t help…
Chinese-backed fintech giant OPay has received approval from a Federal High Court in Lagos to freeze customer bank accounts in…