Whenever I get asked ‘What makes you unique?’ or ‘What makes you stand out from other candidates?’ in an interview,…
So, you want to start a website redesign. Maybe you just finished a brand overhaul, or your product was recently…
As the former head of marketing for two different tech startups, I learned firsthand that email newsletters can be an…
No matter what industry you work in (or your experience level in that industry), a plain, black-and-white resume written in…
Google Ads is the world’s largest PPC advertising platform. If used effectively, you can generate significant profit for companies. But…
Social media has changed considerably since the MySpace days, and it‘s part of a marketer’s job to stay on top…
On-page SEO has the power to bring countless new visitors — and customers — right to your website. Additionally, on-page…
Mastercard, the second-largest payment network in the world, has partnered with Mono, a Nigerian YC-backed open banking startup, to enable…
Facebook marketing has become a staple for social media marketers over the last few years, and the credit goes to…
Every marketing team is challenged to do more with less — especially nonprofit organizations. Often, resources are tight, and teams…