Whether I'm walking into a restaurant, or passing by an advertisement through a windowpane, I seem to run into QR…
Think about all the times you’ve signed up for things in your life. Did you once download Evernote? Dropbox? Spotify?…
A majority of businesses use marketing automation tools nowadays — in fact, studies cite around 56% of businesses currently use…
There’s no doubt that in the last few months, you’ve run into Google’s new AI search tool. Often, the tool…
Olympic ads don’t make as big a splash as Super Bowl spots, but the Games are still a reliable display…
One of the most underrated skills you can have as a marketer is marketing research — which is great news…
One of my favorite ways to break through writer’s block, whether the assignment is a marketing plan or a short…
Your company’s competitive advantage lives or dies by its value proposition. If you can’t clearly distinguish your product or service…
It may sound weird, but I can’t think of AI media planning without thinking of the 1999 Robin Williams movie…
I‘m far from the most organized marketer you’ll ever meet — but I‘m working on it! In my quest to…