Digital Trends

How to migrate marketing automation workflows from legacy CRMs: A guide for B2B SaaS companies

When B2B SaaS companies decide to migrate from legacy CRM systems, one of their biggest concerns isn‘t just moving data—it’s…

3 months ago

7 African startups transforming learning, labour, lifestyles, and local trade

7 African startups reinventing healthcare, employee management, e-commerce, and education Startups On Our Radar spotlights African startups solving African challenges…

3 months ago

Car washers in South Africa’s biggest cities can now receive instant digital payments

Street Wallet, a South African cashless payment fintech, has partnered with Plush Car Wash, a popular car care brand, to…

3 months ago

Nigeria’s lenders have dodged credit bureau reporting for years; Lendsqr just made it free

Lendsqr, a Nigerian Lending-as-a-Service (LaaS) startup that serves banks, fintechs, and non-bank lenders, has partnered with CreditRegistry and CRC Credit…

3 months ago

Mali’s OKO raises fresh capital to protect Africa’s farmers from climate shocks

OKO, a Malian climate and agritech startup that provides climate insurance for African farmers, has raised an undisclosed funding round…

3 months ago

Neibar, the app fostering gifting of pre-owned items in African communities

In many parts of Africa, where hand-me-downs and second-hand markets dominate the cyclic ownership of goods, people still discard items…

3 months ago

Why you should build relationships backward (and how)

Today’s master has things kinda backward. But she shared with me one of the most clever strategies for collaborative content…

3 months ago

How marketers can boost their executives’ presence on LinkedIn, from a LinkedIn Top Voice

Of all the consulting requests I receive, helping executives (or their teams) strengthen their LinkedIn presence is the most common…

3 months ago

Marketing career path report: What 100+ marketers told us about growth and job security

When I introduce myself at workshops, I often joke that my marketing career path looks a bit like two truths…

3 months ago

The psychological reason brands use the power of association to sell

In the 1890s, Russian physiologist Ivan Pavlov noticed how dogs began salivating not just when food was placed in front…

3 months ago