South Africa’s fintech space is one of the most developed in Africa. It makes up nearly 40% of the continent’s…
Marketing is a paradoxical undertaking: We create campaigns for the masses, but those messages are only ever experienced on the…
In times of chaos, marketing team structure is often overlooked, but for companies in hypergrowth, this can be a recipe…
Let‘s be honest: if you’re running a business focused on AI tools and you‘re not using AI to grow that…
Email design is a mix of art and science. You can have the best email body copy ever written, but…
I am “just threw out my back while turning to adjust my seatbelt” years old, so I was especially excited…
When Leon Kiptum left his role at Flutterwave in June, his goodbye post on LinkedIn didn’t read like the end…
DigiTax, a pan-African e-invoicing firm, has secured technical approval from Nigeria’s Federal Inland Revenue Service (FIRS) to serve as an…
Marketing teams today are drowning in software. The 2024 Marketing Technology Landscape revealed a staggering 14,106 martech products available, representing…
At the fifth edition of Pitch2Win on July 30, a yearly event where aspiring entrepreneurs showcase their ideas and learn…