Digital Trends

How to Create the Perfect Marketing Timeline [Template + Examples]

Creating a marketing project timeline template where everyone knows what they're working on (and when it's due) can help ward…

8 months ago

The AIDA Model: A Proven Framework for Converting Strangers Into Customers

As a marketing strategist for over a decade, I've always been fascinated by what makes people click, engage, and ultimately…

8 months ago

What Is Demand Generation? Here’s How You Can Create Buzz for Your Offering [FAQs]

If I were to ask 10 different B2B marketers what “demand generation” means, I’d get 10 different answers. Unfortunately, there…

8 months ago

How to Write an Ecommerce Business Plan [Examples & Template]

During the COVID-19 pandemic, like many others, I considered starting a side hustle — an online ecommerce business selling printed…

8 months ago

Nigeria records largest global drop in cash usage as digital payments surge

Nigeria recorded the steepest decline in cash transactions to surpass six cash-reliant economies in the past decade thanks to the…

8 months ago

Best Social Media Marketing Courses to Take Online [Free & Paid]

I love that I can learn any skill, at any time thanks to the internet. As someone who’s worked in…

8 months ago

The Top Search Engines Other Than Google [+ Some You Might Not Expect]

Google’s firm grip on the search engine market is both a dream and a nightmare for marketers like me. With…

8 months ago

AI Image Generators: I Tested 12 of the Best. Here’s the Scoop for Marketers.

Fueled by the rise of MySpace and a secret Bollywood fandom, I started teaching myself graphic design as a preteen.…

8 months ago

“Transfers will be the future”: GTCO’s HabariPay expands fintech push with new licences

When fintechs like Paystack and Flutterwave gained prominence between 2016 and 2019 to disrupt Nigeria’s financial sector, traditional banks had…

8 months ago

RFP: How to Write a Strong Request for Proposal [Examples & Template]

If I was reading a post about request for proposals (RFP), I’d want to get to the point … and…

8 months ago