Marketing

Relationship Cultivation Strategies: 3 Ways to Build Event Connections

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow…

4 months ago

3 Easy Steps to Build Your Brand Promise [+ Examples]

A few months after starting a former job, I attended a workshop in which we discussed our brand promise. It…

4 months ago

A Beginner’s Guide to Data Flow Diagrams

Processes are mission-critical for businesses, especially when it’s time to document and scale a proven process. In my experience, whether…

4 months ago

The First 5 Things I’d Do if I Were Starting My Business Over Today

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow…

4 months ago

Zapier’s Head of Paid Ads on Storytelling, AI-Targeted Ads, and Why He’s All-In on Influencer Marketing

Happy fall, MiM-ers! Grab your pumpkin-spiced latte, settle in with Noah Kahan's Stick Season, and get ready to hear from…

4 months ago

The Best 30-60-90 Day Plan for Your New Job [Template + Examples]

I remember my first day at HubSpot. I was so nervous and had a million concerns swimming around in my…

4 months ago

Lead Scoring 101: How to Use Data to Calculate a Basic Lead Score

When most people start implementing inbound marketing, they're primarily worried about getting enough new leads in the funnel. But once…

4 months ago

How Cutting Distribution Boosted Our YouTube Views by 420% [Expert Interview]

When I first heard how HubSpot’s YouTube team bumped one channel’s views up by over 400%, I begged for permission…

4 months ago

INBOUND 2024: Co-creating with AI to Drive Growth

The biggest topic on everyone’s minds this year at INBOUND was the same as last year: AI. But the nature…

4 months ago

How to Calculate and Manage Your PPC Budget: 12 Experts Share Their Tips

Here’s a real story. Upon writing this piece, I tried to set up a PPC campaign on a whim with…

4 months ago