I’m fortunate to work on exciting marketing campaigns for fantastic Nickelodeon and Paramount+ titles. But I never forget that customer…
I’ve spent decades analyzing shifts in marketing, but the rise of AI agents is the most disruptive one yet. These…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Udi Ledergor served as CMO during…
Facebook was born in 2004, and since then, countless other platforms have entered the social media arena. Still, it's prevailed…
Throughout my marketing career, I’ve worked with a handful of small businesses and startups — each one scrappy, fast-moving, and…
Visual content, be it video, infographics, photos, or some secret fourth thing, is a must-have in any marketing campaign. But,…
From the rise of AI to shopping on social media, times are changing fast. Some consumer trends are a flash…
2024 was the year of AI tools. Thousands of new apps launched — some just photo generators and gimmicks, others…
Before you decide what to buy, you probably decide where to shop — which means turning to your favorite search…
I first downloaded TikTok during college to scroll through comedy and pop culture discourse. But then, as I grew as…