Marketing

The HubSpot Blog’s 2024 Video Marketing Report [Data from 500+ Video Marketers]

More than ever, social media channels are putting video content front and center on their feeds, as audiences increasingly turn…

4 months ago

Imani Ellis’ Guide to Using Research and Discovery to Build Your Event

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow…

4 months ago

8 Noteworthy Examples of Corporate Social Media Policies

Like it or not, social media is ingrained in our everyday lives. People use it to share their happy moments…

4 months ago

Top 6 Video Marketing Metrics Your Boss Actually Cares About

Conventional wisdom might tell you that video views are a vanity metric, but I think they’re actually a good indicator…

4 months ago

How California Pizza Kitchen Embraces Change, Goes Viral on TikTok, and Gives Consumers FOMO

This week's master has worked for Lou Malnati's (pizza), Krispy Kreme (doughnuts), and now heads the marketing team at California…

4 months ago

GTM 120: Avoid the AI Sales Skills Atrophy Trap with Peter Kazanjy

Pete Kazanjy is a serial founder, and seasoned early stage Saas executive, advisor, and investor. He currently leads Atrium, makers of…

4 months ago

Product-Channel Fit: Finding the Right Growth Strategy for Your Product

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ revenue professionals weekly to stay up-to-date and…

4 months ago

Google My Business Guide: Complete Overview & Expert Tips for 2025

If you're just getting started with local SEO, this Google My Business guide is the perfect spot to kick things…

4 months ago

The Ultimate Guide to Statements of Work — Here’s Everything I Know

I have been freelancing for nearly 6 years now (gosh, time flies). Initially I didn’t formalize my agreements with clients…

4 months ago

My Comprehensive Guide to Micro-Influencer Marketing

I recently purchased an adorable cable-knit sweater on TikTok Shop merely because I saw an influencer post about it. The…

4 months ago