Marketing

I Took a Deep Dive Into PERT to Create More Accurate Time Estimates [+ Templates, Examples, and Formula]

As the owner of a content business, I need to make accurate project estimates. If a project takes longer than…

6 months ago

Be Mine: A Brief History of Valentine’s Day Marketing

When I was in grade school, Valentine’s Day was one of my favorite holidays. There were cards. There was the…

7 months ago

How the Scarcity Principle Can Transform Ecommerce

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. In 2005,…

7 months ago

Professional Bio Examples: 29 Work Bios I Keep in My Back Pocket for Inspo [+ Templates]

As a marketer, my professional bio is the best way to, well, market myself. From generalist to content strategist and…

7 months ago

Webinar Promotion Tips to Make Sure Nobody Misses Your Next One

Webinar promotion is a crucial part of the webinar process, but the webinar promotion tips in this article go beyond…

7 months ago

How to Start a Blog: A Step-by-Step Guide [+ Free Blog Post Templates]

Industry experts and thought leaders use blogs to share their knowledge with interested parties like you. And, if the post…

7 months ago

How to Build a Marketing Funnel With AI [+Step-by-Step Guide]

Long before ChatGPT, I worked with clients who used AI and machine learning to speed up data analysis at scale.…

7 months ago

Everything You Need to Know About Landing Page Design

Once a visitor lands on your website, you only have about seven seconds to make a great first impression before…

7 months ago

9 Advertising Trends to Watch in 2025 [New Data + Expert Insights]

Advertising is an ever-changing beast — with those on ad and marketing teams working hard to stay ahead of trends.…

7 months ago

The HubSpot Sales Blog’s Data-Driven Play That Earned 250k+ Non-Organic Views

The inbound methodology is really important here at HubSpot. I think you could go so far as to say that…

7 months ago