Marketing

Getting B2B Ecommerce Right — Here’s What I Learned From Experts

B2B ecommerce is a thriving industry. Growing at a rate of over 10% each year, B2B ecommerce will generate over…

8 months ago

The Ultimate Guide to Successfully Rebranding in 2024

While I’m not a business owner and haven’t branded my own business, I’ve been an employee at companies that have…

8 months ago

Are AI Agents Worth It? HubSpot’s CMO and VP Weigh In

On a recent Marketing Against the Grain podcast episode, HubSpot founder and CTO Dharmesh Shah sat down with hosts Kipp…

8 months ago

AI Conversion Rate Optimization — What Are the Benefits & How to Use It in Your Business

Being a marketer is hard — I feel it’s always been this way, but now the pressure to deliver results…

8 months ago

How to Start Using Video in Your Marketing

HubSpot recently conducted a video marketing survey and found that 73% of respondents agreed that video marketing has been effective…

8 months ago

5 Marketing Strategies Polymarket Is Using to Be Everywhere at Once

If you’ve followed the news or opened X this fall, you’ve probably seen Polymarket. It’s that prediction market for politics…

8 months ago

One Question That Will Reinvigorate Your Approach to Marketing

The 2023 We❤️NYC campaign was intended to encourage New Yorkers, still pessimistic in a post-pandemic world, to show love for…

8 months ago

A Deep Dive Into Concept Maps: What They Are and How to Use Them

Before Anna and I started contentki, we went to a cafe, pulled out a notepad, and began brainstorming all the…

8 months ago

60 Best Online Local Business Directories & Listing Sites

Promoting a local business can be challenging these days. Whether it’s because of oversaturation or complicated search engine algorithms, it’s…

8 months ago

The Story Curve: How to Use Storytelling Techniques for Your Marketing

You can have the best product, the most data, and the biggest advertising budget, but if you can’t tell a…

8 months ago