SEO

Repurposing content with AI: Streamlining blog roundups and skyscraper posts

In the old days, humans had to identify sources, summarize the work and search for common meaning. Today, robots do…

10 months ago

Google is updating Local Services Ads verification process

Google confirmed it’s updating the verification process for Local Services Ads. The tech giant begun informing advertisers in specific sectors,…

10 months ago

Google must face some advertisers’ antitrust claims, says U.S. judge

Google must face a proposed class action lawsuit from advertisers claiming that it monopolizes the ad exchange market, a U.S. judge…

10 months ago

Threads enables post-scheduling in live API pilot, plans to add analytics capabilities

Threads is testing post-scheduling capabilities as the platform’s API enters its initial phase of live testing. The app also plans…

10 months ago

Google Ads launches new tool that automatically generates performance reports

Search Engine Land » PPC » Google Ads launches new tool that automatically generates performance reports Google Ads launched a…

10 months ago

A/B testing and SEO: How to navigate pitfalls and maximize results

A/B testing can be a great tool for enhancing website functionality, user experience and conversions. However, when done at an…

10 months ago

Microsoft Advertising launches Performance Max campaigns globally

Performance Max campaigns will be available on Microsoft Advertising globally from March 5. PMax explained. PMax is an automated campaign…

10 months ago

Shifts in data privacy are forcing a return to marketing fundamentals

If we’re not already, we will be facing a reckoning in the world of search marketing. Over the last several…

10 months ago

Search Engine Land’s Periodic Table of SEO Elements goes interactive for 2024

Search Engine Land’s Periodic Table of SEO Elements is back – and this time it’s interactive. Introduced in 2011 (originally known…

10 months ago

Crunching the cookie-less conundrum: A guide to PPC in the post-cookie world by Adthena

In response to growing demand from consumers and regulators to protect online privacy, in January 2020, Google announced plans to…

10 months ago