One of the biggest mistakes I see time and time again with B2B content is that it misses the point…
Meta announced a string of updates to its Advantage+ and Shopping Ads, designed to help brands improve engagement, drive conversions,…
YouTube announced a series of updates aimed at simplifying content management and monitoring for creators. These updates include: Notifying creators…
TikTok updated its Effect Creator Rewards program to improve monetization opportunities for current members and expand access to creators in…
Google announced a range of new advertising tools and solutions for mobile app developers at the Games 2024 Developer Summit,…
Google has updated its page experience help documentation to clarify how core web vitals metrics are used as a ranking…
TikTok is reportedly developing a new still image app to compete with Instagram. Eagle-eyed observers have spotted new references to…
Microsoft Advertising launched a new tool called Insights Navigator, designed to provide faster, easier access to key data insights and…
Apple is reportedly piloting a new smart tool that uses AI to buy ads on its App Store. Similar to…
Investing time and effort into crafting PPC ad copy that effectively reaches and resonates with your target audience is essential.…