How to Structure a Website to Improve Navigation & SEO A well-organized website isn’t just about aesthetics—it plays a huge…
Exploring Different Types of Website Structures and and How They Impact UX & SEO Thinking about building a website but…
Seasonal Keywords vs. Evergreen Keywords: How to Use Both for Maximum SEO Impact Keywords are the backbone of SEO, helping…
Seasonal Keyword Trends: How to Find and Use Them for Website Growth Learning how to find seasonal keyword trends is…
What Seasonal Keyword Trends Are, and How They Affect SEO People search for a variety of terms every day, but…
“If I use AI to write content, isn’t that… cheating?” This question came from a 20+-year veteran copywriter while I…
“Do we even need copywriters now that we have AI tools like Claude and ChatGPT?” That’s a valid question —…
Raise your hand if your AI-generated content is flat, basic, and feels about as engaging as a DMV manual. 🙋♀️ …
Google’s AI Overviews are everywhere… According to a Botify x DemandSphere study analyzing 120,000 keywords across 22 websites, Google’s AI…
The Future of Google: How AI Overviews & Chatbots Are Redefining Search The relationship we used to have with Google…