SEO

Meta announces major updates to Advantage+ and Shopping Ads

Meta announced a string of updates to its Advantage+ and Shopping Ads, designed to help brands improve engagement, drive conversions,…

8 months ago

YouTube unveils 4 new features, including Tagged Product error notifications

YouTube announced a series of updates aimed at simplifying content management and monitoring for creators. These updates include: Notifying creators…

8 months ago

TikTok announces major expansion to creator monetization program

TikTok updated its Effect Creator Rewards program to improve monetization opportunities for current members and expand access to creators in…

8 months ago

Google unveils new ad tools and updates for mobile app developers

Google announced a range of new advertising tools and solutions for mobile app developers at the Games 2024 Developer Summit,…

8 months ago

Google updates its page experience docs to clarify ranking signals

Google has updated its page experience help documentation to clarify how core web vitals metrics are used as a ranking…

8 months ago

TikTok reportedly developing new app to rival Instagram

TikTok is reportedly developing a new still image app to compete with Instagram. Eagle-eyed observers have spotted new references to…

8 months ago

Microsoft Ads introduces faster and easier access to performance data

Microsoft Advertising launched a new tool called Insights Navigator, designed to provide faster, easier access to key data insights and…

8 months ago

Apple testing new tool for optimizing App Store ads

Apple is reportedly piloting a new smart tool that uses AI to buy ads on its App Store. Similar to…

8 months ago

6 tips for better PPC ad copy

Investing time and effort into crafting PPC ad copy that effectively reaches and resonates with your target audience is essential.…

8 months ago

Creating Google Ads campaigns with Gemini conversational AI: How good is it really?

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns…

8 months ago