SEO

TikTok announces major expansion to creator monetization program

TikTok updated its Effect Creator Rewards program to improve monetization opportunities for current members and expand access to creators in…

1 year ago

Google unveils new ad tools and updates for mobile app developers

Google announced a range of new advertising tools and solutions for mobile app developers at the Games 2024 Developer Summit,…

1 year ago

Google updates its page experience docs to clarify ranking signals

Google has updated its page experience help documentation to clarify how core web vitals metrics are used as a ranking…

1 year ago

TikTok reportedly developing new app to rival Instagram

TikTok is reportedly developing a new still image app to compete with Instagram. Eagle-eyed observers have spotted new references to…

1 year ago

Microsoft Ads introduces faster and easier access to performance data

Microsoft Advertising launched a new tool called Insights Navigator, designed to provide faster, easier access to key data insights and…

1 year ago

Apple testing new tool for optimizing App Store ads

Apple is reportedly piloting a new smart tool that uses AI to buy ads on its App Store. Similar to…

1 year ago

6 tips for better PPC ad copy

Investing time and effort into crafting PPC ad copy that effectively reaches and resonates with your target audience is essential.…

1 year ago

Creating Google Ads campaigns with Gemini conversational AI: How good is it really?

Earlier this year, Google announced the expansion of its Gemini generative AI model to support more products, including ad campaigns…

1 year ago

What we’re seeing a week into the Google March 2024 core and spam updates

We are now just about a week into the Google March 2024 core and spam updates, and boy, has it…

1 year ago

Internal link building for an E-E-A-T-focused content strategy

While many factors contribute to experience, expertise, authoritativeness and trustworthiness (E-E-A-T), SEOs focus more on content-based cues. Internal linking, however,…

1 year ago