Google announced the v16 release of the Google Ads API.
To leverage some of its features, you’ll need to update your client libraries and code. Look out for the updated client libraries and code examples, which will be released next week.
Why we care. The updated version of Google Ads offers a range of new tools and capabilities to help you better monitor the performance of campaigns, so that you can make data led decision to improve optimization efficiency.
New features. Although there are no breaking changes, there are several new features available through the updated Google Ads system:
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Deep dive. Read Google’s blog post in full for more information.
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