Do you ever look at an ad and wonder, “What on earth does that mean?” That’s how I felt after…
For the first time, everyday Nigerian investors surpassed institutional investors in Q1 2024, capturing 1.1% more of capital markets investments than…
Johannesburg is a magnet for Africa’s workforce. Migrants from Zimbabwe, Nigeria, the Democratic Republic of Congo (DRC), Uganda, and beyond…
Like, comment, share. This used to be the holy trinity of social media engagement, but savable content has emerged as…
When generative AI first came out, I was skeptical. While it came up with some good ideas, I saw it…
I love talking to creative people because they always notice details that I don’t. Like today’s master in marketing, who…
How’s your cottagecore vibe? Are you ready for light academia aesthetic to dominate your feed or for the next generative-AI…
Every summer, a familiar shift hits marketing teams. Engagement cools, inboxes slow, and campaign results taper off just as internal…
In Day 1–1000, we follow founders through the raw, unfiltered journey of company-building: the early scrambles, the quiet breakthroughs, the…
At first, AI marketing campaigns were pretty obvious — robotic and stiff. Then, slowly but surely, brands started getting it.…
Let’s say you‘re the CMO of a scrappy startup, and you’ve got limited (or no) budget. You’ve got no name…
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Dennis Lyandres is an Advisor with…
Beginner’s Guide to Adding Recipe Schema Markup on Your Site Getting your recipe content noticed online takes more than just…
SEO & AI Mode: How It Works & How to Adapt Your Strategy Back in 2024, Google CEO Sundar Pichai…
In Kampala, Uganda, on June 19, just past 9 a.m., electric buses rolled through the gates of Kololo Independence Grounds,…
On the morning of June 19, thousands of Mukuru customers in South Africa woke up to missing funds from their…
There’s no way around it — every business needs to drive leads to grow. However, B2B lead generation is far…
A writer who (gasp) used AI to help write? Before you clutch your pearls in my direction, know this —…
We all know AI assistants can help with marketing tasks. But, here's what most people are missing: Using AI as…