30 of the Best Website Designs to Inspire You

2 months ago

Looking for web design inspiration? I’ve rounded up what I consider to be the best website designs to act as…

The Future of Social Media [Research]: What Marketers Need to Know in 2025

2 months ago

Social media has changed considerably since the MySpace days, and it‘s part of a marketer’s job to stay on top…

Every Team Should Know Its Earned Media Value — Here’s Why

2 months ago

Most brands chase exposure. They pour money into ads and PR, hoping to buy attention. And, it works if you…

Main Character Energy: What Black Panther Can Teach You About Inclusive Marketing

2 months ago

“Inclusive marketing is all about brands acknowledging the many ways that people are different,” says this marketing master. Her voice…

My Favorite B2B Email Marketing Examples and What Teams Can Learn

2 months ago

A Microsoft study found that people spend 15% of the workday checking email— that’s about six hours a week squinting…

A Deep Dive Into the Different Types of AI Agents and When to Use Them

2 months ago

I have seen things I wouldn’t have believed even a few years ago. ChatGPT drafting content strategies from a three-sentence…

8 Must-Have Tips for Writing Landing Page Copy That Converts

2 months ago

Conversion copywriters — the people who write landing page copy that converts readers and delivers sales — are wonderful human…

Social Media Engagement: How to Make Your Brand the Life of The Digital Party

2 months ago

Engagement on social media is like mingling at a party. There could be tons of people in the room (read:…

How Heike Young Uses Humor to Transform B2B Marketing

2 months ago

It's rare that a B2B marketer is funny on LinkedIn.  And not “posted a meme about ChatGPT taking over my…

The HubSpot Blog’s Social Media Video Trends Report: Data from 1,000+ Social Media Marketers

2 months ago

2025 is upon us, and a new year brings new trends and new challenges. If you‘re a brand looking to…

How I Built a $2.6 Million Agency in Year One Without a Sales Team — Using Nothing But LinkedIn

2 months ago

Prior to launching my own marketing business, I worked at athletic apparel company Gymshark, driving our marketing strategy around community.…

Why Competitor Reviews Are an Untapped SEO Writing Goldmine

2 months ago

Want to supercharge your content strategy? Stop overlooking your competitors’ reviews—they’re a goldmine hiding in plain sight. What Competitor Reviews…

Gated Content: What Marketers Need to Know [+ Examples]

2 months ago

Imagine a weighted balance scale: on one side is brand visibility; the other, lead generation. Your job as a content…

Customer Experience & Marketing: Why CX Matters More Than Any Other Marketing KPI Right Now

2 months ago

I’m fortunate to work on exciting marketing campaigns for fantastic Nickelodeon and Paramount+ titles. But I never forget that customer…

AI Agents Today: How Google Gemini, Stream Realtime & Claude are Rewriting Marketing

2 months ago

I’ve spent decades analyzing shifts in marketing, but the rise of AI agents is the most disruptive one yet. These…

GTM 142: Why Most B2B Marketing Fails (And How to Fix It) with Udi Ledergor

2 months ago

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Udi Ledergor served as CMO during…

How to do SEO right in 2025 (hint: most companies get it wrong)

2 months ago

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow…

The History of Search Engines: From Infoseek to AI

2 months ago

I had the pleasure of speaking at the West Linn Historical Society’s Ignite event, where I shared a whirlwind tour…

How GenAI Supercharges Content Collaboration and Breaks Down Silos

2 months ago

What if your AI tools could do more than write content—what if they could blast through team silos? That’s precisely…

How to Use Facebook for Business: 25 Facebook Marketing Tips & Tricks

2 months ago

Facebook was born in 2004, and since then, countless other platforms have entered the social media arena. Still, it's prevailed…