Lendsqr grew from a side project to four failed product launches and found product-market fit, twice. If anyone in Nigeria…
In the world of account-based marketing, you start the sales process by selling directly to your best-fit, highest-value accounts. That…
My son and I were recently watching some AI-generated videos when he suddenly stopped and asked, “Wait… none of these…
Despite the growth of Africa’s tech ecosystem in the last decade, startups on the continent continue to struggle with being…
Do you ever look at an ad and wonder, “What on earth does that mean?” That’s how I felt after…
For the first time, everyday Nigerian investors surpassed institutional investors in Q1 2024, capturing 1.1% more of capital markets investments than…
Johannesburg is a magnet for Africa’s workforce. Migrants from Zimbabwe, Nigeria, the Democratic Republic of Congo (DRC), Uganda, and beyond…
Like, comment, share. This used to be the holy trinity of social media engagement, but savable content has emerged as…
When generative AI first came out, I was skeptical. While it came up with some good ideas, I saw it…
I love talking to creative people because they always notice details that I don’t. Like today’s master in marketing, who…
How’s your cottagecore vibe? Are you ready for light academia aesthetic to dominate your feed or for the next generative-AI…
Every summer, a familiar shift hits marketing teams. Engagement cools, inboxes slow, and campaign results taper off just as internal…
In Day 1–1000, we follow founders through the raw, unfiltered journey of company-building: the early scrambles, the quiet breakthroughs, the…
At first, AI marketing campaigns were pretty obvious — robotic and stiff. Then, slowly but surely, brands started getting it.…
Let’s say you‘re the CMO of a scrappy startup, and you’ve got limited (or no) budget. You’ve got no name…
Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow…
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Dennis Lyandres is an Advisor with…
Beginner’s Guide to Adding Recipe Schema Markup on Your Site Getting your recipe content noticed online takes more than just…
SEO & AI Mode: How It Works & How to Adapt Your Strategy Back in 2024, Google CEO Sundar Pichai…
In Kampala, Uganda, on June 19, just past 9 a.m., electric buses rolled through the gates of Kololo Independence Grounds,…