How to Create a QR Code in 5 Easy Steps

6 months ago

A few years back, I remember walking into my favorite pastry shop and effortlessly flipping through a glossy, laminated menu…

PowerPoint Tips to Present Like a Pro [Expert Advice & Free Templates]

6 months ago

If you’re here because you’re wondering how to make a good PowerPoint, you’re in the right place. Let’s just hope…

I Tested Different Social Media Content Calendar Tools — Here’s How They Performed

6 months ago

What do cross-country road trips, wedding speeches, and social media marketing have in common? Planning . I definitely can’t help…

How the Eisenhower Matrix Can Keep Your Projects on Track [My Experience]

6 months ago

In my early days as a solopreneur, I often drowned in an endless list of tasks (more often than I’d…

GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento

6 months ago

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Joe DiMento is the Head of…

AI SEO Copywriting: What Entrepreneurs and Marketing Teams Need to Know (and Ways to Succeed!)

6 months ago

“Do we even need copywriters now that we have AI tools like Claude and ChatGPT?” That’s a valid question —…

Ex-Kuda executive sues over gender discrimination, wrongful termination allegations

6 months ago

A former executive at Kuda, one of Nigeria’s leading fintech startups, has filed a lawsuit at an employment tribunal in…

How I Repost on Instagram: Ways to Reshare Content From Other Users

6 months ago

I know that Instagram is primarily about sharing striking visuals — images, videos, promotions, and even acting as a storefront…

The Different Types of Marketing & What Your Brand Should Invest In

6 months ago

During the last 15 years I’ve worked at a few companies, and looking back, most of them relied on tried-and-tested…

Which LLM Should You Use for Your Business? [Pros and Cons]

6 months ago

Choosing the right large language model can feel overwhelming with so many options out there, especially if you’re not exactly…

Why Keyword Intent Matters & How It Leads to Higher Search Rankings

6 months ago

A lot of marketers are guilty of paying too much attention to keyword volumes and not enough to what the…

Why You Should Leverage Interactive Videos [Data from 500+ Marketers]

6 months ago

When it comes to video, we marketers often focus the conversation on short-form video — no surprise, given this can…

How I Built a $75M Newsletter: My Top Tips to Make Yours Impactful in 2025

6 months ago

I started Morning Brew during my senior year at the University of Michigan while helping students prepare for job interviews.…

Media Mix Modeling: What It Is and How to Use It [+ Examples]

6 months ago

I’ve worked in digital marketing for over ten years and always look for ways to improve my marketing analysis and…

The Sustainability Mandate: How Sustainable Marketing Drives Customer Loyalty & Other Proven Benefits

6 months ago

Consumers increasingly care about sustainability, and sustainable marketing practices are your vehicle for connection. Consumers value sustainability so much they’re…

My Tips for Designing Great Website Imagery [With Canva, HubSpot, + 3 More Tools]

6 months ago

I‘ve been designing images for websites for about seven years now, so I’ve come across many tools that make the…

What Is a Risk Assessment? My Tips and Best Practices [+ Free Template]

6 months ago

No matter what you do for a living, you deal with all kinds of risks daily — whether it’s operational…

Writing a Scope of Work: Steps, Templates, and Real-World Examples

6 months ago

As a freelance writer, I’m always receiving and reviewing scope of work documents. These digital documents help me maintain clarity,…

How to Start a Blog and Write Engaging Posts [+ Free Templates]

6 months ago

Industry experts and thought leaders use blogs to share their knowledge with interested parties like you. And, if the post…

I Took a Deep Dive Into PERT to Create More Accurate Time Estimates [+ Templates, Examples, and Formula]

6 months ago

As the owner of a content business, I need to make accurate project estimates. If a project takes longer than…