Best of SearchBot: Guide me through a technical SEO audit

9 months ago

Best of the SearchBot showcases Search Engine Land’s SearchBot’s responses to prompts submitted by readers. The language model is based on content…

Google investigating Local Services Ads bug

9 months ago

Google is investigating a Local Services Ads bug that’s causing businesses to appear in search results for their competitors’ names.…

LinkedIn publishes actionable steps before third-party cookie deprecation

9 months ago

LinkedIn released a new guide detailing actionable steps and tactics you can take now to maximize campaign performance in the…

Project management for in-house SEO teams: 6 best practices

9 months ago

In-house teams constantly juggle a never-ending pipeline of SEO projects, from competitor analysis and technical maintenance to launching new products…

Google SGE testing and development ongoing and growing

9 months ago

It’s getting harder to find Google Search results that don’t include Search Generative Experience (SGE) results. In three industries (education,…

I Asked ChatGPT to Write 3 Marketing Job Inquiry Emails — Here’s What I Got

9 months ago

As a full-time freelancer, I’ve sent out hundreds of job inquiry emails. While I also reply to freelance role ads,…

7 Marketing Questions Teams are Asking in 2024 (+Data & Insights)

9 months ago

In 2024, marketers have a lot on their minds. With the rapid adoption of AI, significant changes in the search…

Google Ads API version 16 is launching

10 months ago

Google announced the v16 release of the Google Ads API. To leverage some of its features, you’ll need to update your…

Instagram expands Creator Marketplace to help brands find creators for ads

10 months ago

Instagram is expanding its Creator Marketplace, aiming to make it simpler for brands to discover creators for partnership ads. The…

Google Ads’ ‘pushes’ Performance Max with new Call To Action

10 months ago

Google Ads introduced a “Recently Used” Call To Action on Performance Max cards. You’ll see the label when setting up…

Google Analytics 4 updates Advertising workspace to simplify reporting

10 months ago

Search Engine Land » PPC » Google Analytics 4 updates Advertising workspace to simplify reporting Google Analytics 4 is updating…

Google announces Performance Max updates – including Gemini integration

10 months ago

Google announced several update to Performance Max (PMax): Asset generation is expanding globally in English with more languages to come.…

8 Email Disclaimer Examples I Love (For Your Inspiration)

10 months ago

If I reach the footer of an email in my inbox, it usually means one of two things: 1) The…

How Your JavaScript Can Benefit Your SEO

10 months ago

If you’ve ever been to a stunning, interactive website that makes you simultaneously want to throw confetti in the air…

Report: Reddit signs AI content licensing deal with Google

10 months ago

Now we know – Google is the unnamed AI company that Reddit reached a content licensing deal with, Reuters reported.…

Link building in 2024: 12 ways to win or fail

10 months ago

As search engines have become more sophisticated, the strategies for effective link building have evolved. In 2024, the focus has…

Location targeting in Google Ads: Balancing automation and control

10 months ago

Google Ads has evolved significantly in recent years, with more automation and artificial intelligence being introduced to simplify campaign management.…

Pinterest launches cooking series with shoppable experience

10 months ago

Pinterest is launching its first-ever streaming show with an actionable and shoppable experience. Inspired by Pinterest trends, Deliciously Entertaining is…

Market Research: A How-To Guide and Template

10 months ago

Today's consumers have a lot of power. As a business, you must have a deep understanding of who your buyers…

Everything You Need to Know About Google Search Essentials (formerly Google Webmaster Guidelines)

10 months ago

One of the most important parts of having a website is making sure your audience can find your site (and…