5 best CRMs for publishing companies in 2025

4 weeks ago

With advances in technology and evolving media consumption habits over the years, publishers are no strangers to business model pivots…

Lipa Later sought $5 million from UK lender two weeks after entering administration

4 weeks ago

Two weeks after entering administration in March, Kenyan buy-now-pay-later (BNPL) startup Lipa Later co-founder, Eric Muli, tried to raise $5…

How to start a blog (the right way) and write posts people actually want to read [+ free templates]

4 weeks ago

Wondering how to start a blog that gets read, gets clicks, and actually leads to conversions? I started blogging back…

The psychology behind clicks: Where digital marketing meets neuroscience

4 weeks ago

In the crowded digital marketplace, a single click is everything. It’s not just a metric, it’s the heartbeat of conversion.…

Afriex expands to Asia to tap booming cross-border payments market

4 weeks ago

Afriex, the Lagos- and San Francisco-based money transfer startup, has expanded into Asia’s three biggest remittance markets—China, India, and Pakistan—to…

Duniya Healthcare is digitising medicine supply chains to reach Zambia’s most remote clinics

4 weeks ago

In a remote part of Zambia, a heavily pregnant 17-year-old named Chipego arrived at a Catholic-run clinic in Monze District,…

This Mastercard-backed startup says it will be AfCFTA’s implementation engine

4 weeks ago

Despite Africa’s immense economic potential—a combined GDP exceeding $3 trillion and a population of over 1.4 billion—just 17% of its…

I built my backlink strategy on guest blogging — here’s exactly how it drove results

4 weeks ago

If I were looking for the best way to divide a room full of marketers, I’d bring up the topic…

What is a lead magnet? 20 lead magnet ideas and examples [+ step-by-step]

4 weeks ago

Stacks of notes. A half-finished webinar script. Google Docs open in every tab. That’s the beginning of a lead magnet…

5 best CRMs for cleaning businesses in 2025

4 weeks ago

Running a successful cleaning business in 2025 goes far beyond spotless floors and sparkling windows — it requires seamless communication,…

The 15 best “Meet the Team” pages I’ve ever seen

4 weeks ago

I’ve worked on many websites that have pretty standard “Meet the Team” pages. But I think it’s a huge missed…

5 best accounting software CRMs for small businesses in 2025

4 weeks ago

Managing client relationships in the accounting world involves much more than keeping contact info in one place. For small business…

“It started as an embarrassment.”: Day 1-1000 of Advantage Health Africa

1 month ago

You can order hot jollof on Chowdeck and have it at your door before the steam fades. You can order…

4 best CRMs for oil and gas businesses in 2025

1 month ago

The oil and gas industry faces unique challenges that standard business software often can't address. From managing complex, multi-year drilling…

5 best CRMs for call center businesses in 2025

1 month ago

Managing customer relationships in call centers presents challenges that standard business software simply can’t address. Unlike typical sales environments, call…

5 best CRMs for investment banking businesses in 2025

1 month ago

Investment banking operates in a fast-paced environment where relationship management, deal tracking, and regulatory compliance determine success. Investment banks face…

Writing a perfect executive summary that sets your document up for success (templates + examples)

1 month ago

One of the first real jobs I landed as a B2B content writer was summarizing a couple of campaign reports…

33 ChatGPT prompts I keep in my toolkit

1 month ago

Honestly, I used to be an AI critic. When ChatGPT first came out, I tried a bunch of ChatGPT prompts.…

5 best CRMs for HVAC businesses in 2025

1 month ago

Running an HVAC business means juggling emergency calls, seasonal demand spikes, and multi-visit jobs that can span weeks. You're dealing…

Atsur is solving African art’s provenance problem with blockchain

1 month ago

Art—how we create, store, buy, and distribute it—has taken different forms across several centuries. In 2020, as a rare global…