7 best CRM software for staffing agencies

3 weeks ago

Running a staffing agency means juggling a lot of moving pieces. You manage thousands of candidate profiles, build relationships with…

7 best CRMs for event management businesses

3 weeks ago

Running an event management business is tough. You‘re juggling clients, vendors, venues, and countless moving parts. That’s where a great…

5 best CRMs for private equity businesses in 2025

3 weeks ago

The CRM needs of private equity firms are fundamentally different from those of traditional sales-driven organizations. In an industry where…

7 best CRM software for government agencies

3 weeks ago

Government agencies face unprecedented challenges in managing citizen relationships, delivering public services, and maintaining transparency while ensuring data security and…

How to Add Person Schema Markup to Strengthen Your Personal Brand Online

3 weeks ago

How to Add Person Schema Markup to Strengthen Your Personal Brand Online If you’re someone in the public eye—like an…

Schema How-To: Product & Review Markup for Enhanced Search Visibility

3 weeks ago

Schema How-To: Product & Review Markup for Enhanced Search Visibility Ever noticed products on Google that show ratings, prices, and…

7 best CRMs for fitness businesses in 2025

3 weeks ago

The fitness industry is growing fast, but managing member relationships is getting harder. The global fitness industry is estimated to…

7 best CRMs for restaurant businesses in 2025

3 weeks ago

Managing a restaurant is tough work. Between juggling tables, staff, and endless orders, keeping track of customer relationships can feel…

7 best CRMs for logistics businesses in 2025

3 weeks ago

Running a logistics business is far from easy. From juggling multiple shipments to coordinating with carriers, tracking deliveries, and keeping…

After processing $9.3 billion in Q1, Kuda relaunches remittance product for non-Nigerian users

4 weeks ago

Three years after shelving its initial cross-border remittance plans, Nigerian neobank Kuda Technologies has relaunched with a multi-currency wallet that…

239% growth from… print mail?! Why you shouldn’t sleep on direct mail.

4 weeks ago

If I told you about a local business that’s seen 239% growth since the pandemic, what channel would you guess…

Visa’s billion-dollar bet positions Francophone Africa as Africa’s next fintech frontier

4 weeks ago

In the hierarchy of Africa’s fintech narrative, Francophone countries are often second placed. The Anglophone giants—Nigeria, Kenya, and South Africa—have…

How to go from marketer to CMO — 5 tactics that actually catapulted my career progression

4 weeks ago

I went from marketing manager to CMO in four years. It was fast. It was exciting. And, honestly, it was…

How I used ChatGPT-o3 to plan an entire marketing campaign during one plane ride

4 weeks ago

In an hour, ChatGPT-o3 can make you dozens of high-level marketing graphics — the kinds of campaigns that would take…

WhatsApp AI bot Xara wants to make banking in Nigeria as easy as chatting

4 weeks ago

As mobile banking adoption surges across Nigeria, users demand faster and simpler ways to manage their money, without switching apps…

“Uganda isn’t our side bet”: How Greenhouse Capital is rewriting its rules for Africa

4 weeks ago

On most maps of African venture capital, Uganda does not even make the key. Investors, accelerators, tech reporters—almost everyone has…

30 creative lead generation ideas to try (& why marketers recommend them)

4 weeks ago

Coming up with strong lead generation ideas isn’t always easy. I’ve found myself putting it off more than once —…

This behavioral science principle can make your billboard go viral, here’s how

4 weeks ago

Is billboard advertising still relevant today? Yes, all because of costly signaling. This behavioral science principle states that expensive signals…

I tested 2025’s most realistic AI voice tools — here’s what blew me away

1 month ago

AI voice technology has been moving fast for a while now. But recently, it feels like we‘ve shifted into a…

From third-party cookies to zero-party data: The new rules of email engagement

1 month ago

A few days ago, Jane was browsing for new sunglasses. Before she knew it, every site she visited was showing…