TL;DR: Enterprise generative AI tools are advanced software platforms designed to automate and enhance marketing, sales, and customer service at…
In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr. Adrian North, who conducted one of…
A few months back, I was having a bit of a professional identity crisis. And it’s all thanks to answer…
At 28, I thought I was building the life I’d always dreamed of. I got engaged, shared it with my…
On Thursday, Raenest, a Nigeria-based cross-border remittance company that offers multicurrency accounts for freelancers and businesses, unveiled four new products…
Bunce describes itself as a data-driven engagement platform. But for its founders, the real journey wasn’t just about building software;…
Authority Signals and Schema Markup: How to Build Trustworthy Content for AI Citations Generative AI has completely changed how search…
Startups On Our Radar spotlights African startups solving African challenges with innovation. In our previous edition , we featured seven…
The systemic bias in global hiring did not dawn on Obinna Umeh until he’d lost 17 freelance contracts on Upwork…
These investors’ portfolios span an array of industries—from fintech, climate tech, gender-led, clean energy, food systems, cities, and creative Economy,…
TL;DR: Machine learning in email marketing uses algorithms to personalize content, optimize send times, and predict customer behavior — driving…
Structuring Content for AI Extraction: How to Get Seen, Picked, and Quoted Ranking on page one doesn’t cut it anymore.…
In Zimbabwe, over 60% of the population live in rural areas where access to healthcare is limited by distance, cost,…
In 2015, Watu Credit co-founder Andris Kaneps physically transferred a small cash loan to a women’s group in Kenya’s coastal…
Moniepoint’s London remittance bet has cost it $3.77 million since February 2024, according to UK regulatory filings. Moniepoint Group set…
Something’s been throwing marketers for a loop lately. (Eye-roll level pun very much intended.) Instead of turning to Google for…
Every January, I sit down to write my predictions for the year ahead in social media and consumer behavior. And…
It’s a marketer’s dream: Hosting a sold-out event for 10k attendees. That brands are begging to be a part of.…
If there’s one thing I’ve learned in years as a marketer, it’s that understanding the key distinctions of content marketing versus…
I’m going to be real with you: I’m exhausted. We blinked, and it felt like everything was run by artificial…