South Africa’s LovCash bets on blockchain to digitise cash-heavy trade sector

2 months ago

South Africa’s informal trade sector is getting a digital upgrade with LovCash’s latest move to blockchain-powered transactions. The digital payments…

AI in content marketing: How creators and marketers are using AI to speed up & succeed [data]

2 months ago

With the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that…

Master the art of going viral on LinkedIn with Hala Taha’s four-step formula

2 months ago

LinkedIn might be the most underrated growth channel in marketing right now. I‘ve been obsessing over this lately. While everyone’s…

Trash AI Content, Experimental Budgets, and TikTok for B2B: Ross Simmonds Unfiltered

2 months ago

If you’ve ever stared down a sea of bland AI content and whispered, “Is this my job now?”, you’ll enjoy…

The unconventional, scrappy tactics I used to grow a newsletter to 40K subscribers

2 months ago

You know that moment when you stumble on a brilliant growth tactic hidden in a Reddit thread or buried deep…

The actual recession marketing tactics that helped brands survive + how your team can implement them

2 months ago

In 2020, I interviewed Andrea Lisbona for Forbes about her less than two-year-old hand sanitizer brand, Touchland. The pandemic was…

8 ways to use AI in digital marketing [+ examples]

2 months ago

ChatGPT and Google Bard have entered the chat. If you haven‘t joined the conversation around artificial intelligence (AI) in digital…

How Jordan Belonwu taught Nigerian startups to dress with soul: Day 1-1000 of Belonwus

2 months ago

In Day 1–1000, we follow founders through the raw, unfiltered journey of company-building: the early scrambles, the quiet breakthroughs, the…

15 student-led startups solving real-world problems

2 months ago

What do you get when ambition and youthful exuberance meet challenges with actionable solutions? No longer waiting till graduation to make…

I run a zero-employee marketing agency entirely with AI tools — here’s how

2 months ago

A few years ago, I was head of content at a health insurance company — a role that required a…

The HubSpot Blog’s AI Trends for Marketers Report [key findings from 1,000+ marketing pros]

2 months ago

With 66% of marketers globally using artificial intelligence in their roles, it's no longer a matter of if you should…

How do banks and fintechs determine your credit worthiness?

2 months ago

By March 2025, Mubarak Umar had spent a year and a half working as a supplier agent for Sun King,…

How Releaf Earth is using biochar to repair soils for Nigerian farmers

2 months ago

Releaf Earth, a Nigerian climate-agritech startup, has launched the country’s first operational industrial biochar production facility in Iwuru, Cross River…

The Backend: Why your refunds take forever and how Recital is fixing it

2 months ago

For most Nigerians, the moment a bank transfer goes awry—money deducted, but no value received—the ordeal begins: emails to customer…

AI can boost conversions from your web page — HubSpot’s CMO shows you how [tutorial]

2 months ago

Look, we‘ve all been there — you know your website could be converting better, but figuring out exactly what to…

Social media image sizes (2025 update) for every platform

2 months ago

When clients first started asking me to handle their social media, I figured the image part would be easy. Create…

The state of inclusive marketing in 2025 [new data + expert insight]

2 months ago

Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented…

How to run a marketing campaign on a tight budget [expert tips & free tools]

2 months ago

Limited marketing budgets make marketers think creatively to get the most out of every cent. And those who see room…

Zappi’s CMO shares her secrets for building AI agents that nail brand voice, manage compliance, and more

2 months ago

“I tried using AI for our marketing content, but it just doesn't sound like us.” I hear this constantly from…

“I saw the crypto ban on social media, like everybody else”: Day 1–1000 of Busha

2 months ago

In Day 1–1000, we follow founders through the raw, unfiltered journey of company-building: the early scrambles, the quiet breakthroughs, the…