Author
Fospha Team
Date published March 12, 2024
Categories
Nutrimuscle is a fast-growing sports supplement brand that started using Fospha in June 2023. Their goal was to grow by increasing conversions and effectively allocating spend, but like many businesses, one of the primary challenges they faced was the inability to track key metrics (i.e. Cost of Acquiring Customers) and lack of transparency into campaign performance.
Nutrimuscle wanted to understand where to allocate spend, and which channels would be most effective for increasing reach and conversions. Last click and ad platform measurement wasn’t enough- this is where they turned to Fospha.
Exploring Different Types of Website Structures and and How They Impact UX & SEO Thinking…
Conversion funnels are a fundamental concept in sales and marketing. Personally, I like to visualize…
When Liquid Death, the edgy, death-metal-themed water brand that took American social media by storm,…
PalmPay, the Nigerian fintech with over 35 million users, has launched its first debit card…
As a marketer, I know that a marketing strategy is essential to nurture future clients,…
Who wouldn’t want their own personal executive assistant? Sounds pretty awesome, right? Well, with the…