I’ve been in content marketing since early 2015. With almost a decade of experience, I’ve tested dozens of content planning…
When I changed careers from classroom teacher to content writer and editor, I little suspected the AI revolution that was…
If you asked marketers about their 2025 content marketing budget, you’d be hard-pressed to get a straight answer. While marketers…
Way back in the day, I participated in a kid’s gardening competition and won! Through my years in marketing, I’ve…
I've worked in a lot of different industries — as a freelancer, as a manager of freelancers, as a marketer,…
I love to do content research — what's more satisfying than falling down a few Google rabbit holes? (Don't answer…
Within the last few years, many marketers have started asking, “What is the future of content marketing? And is it…
Ranging from brief social posts to deep-dive digital guides, I've written thousands of pieces of content for SaaS companies, small…
Content mills: the corner of the internet where everyone's promised the moon, but most people are left in the dark.…
As a writer exploring the world of content management, I found myself asking the same questions you might be grappling…
Creating successful marketing campaigns and compelling content starts with understanding the numbers behind your strategies. For me, content marketing analytics…
I love content monitoring! Well, not as much as chocolate, or cake, or chocolate cake ... But when it comes…
I remember exactly where I was when I stumbled upon the concept of cornerstone content for the first time. It…
As a content professional with almost a decade in the game, I have been a part of several content marketing…
Over the past three years, I’ve written over 200 marketing content pieces from blog posts to guides to landing pages.…
Ok, this has to be one of the most meta projects I’ve worked on: a piece of digital content about…
I once worked for a digital publisher that kept its editorial calendar on a huge whiteboard in a tiny conference…
I consider myself to be a good editor, but I only got to where I am today by practicing my…
The best content creators make it look easy, but behind every slick YouTube video and delightful blog post is a…
As a seasoned content marketer, I can assure you that content marketing has vast benefits for any business. It is…