Google Ads

Google Analytics 4 launches default Google Ads report

Google Analytics 4 introduced a default Google Ads report, now available within your account’s performance reporting section. To access this…

9 months ago

Reminder – Google is enforcing stricter rules for consumer finance ad targeting

Search Engine Land » PPC » Reminder – Google is enforcing stricter rules for consumer finance ad targeting Google will…

9 months ago

Google investigating Local Services Ads bug

Google is investigating a Local Services Ads bug that’s causing businesses to appear in search results for their competitors’ names.…

9 months ago

Google Ads API version 16 is launching

Google announced the v16 release of the Google Ads API. To leverage some of its features, you’ll need to update your…

9 months ago

Google Ads’ ‘pushes’ Performance Max with new Call To Action

Google Ads introduced a “Recently Used” Call To Action on Performance Max cards. You’ll see thewhen setting up…

9 months ago

Google Analytics 4 updates Advertising workspace to simplify reporting

Search Engine Land » PPC » Google Analytics 4 updates Advertising workspace to simplify reporting Google Analytics 4 is updating…

9 months ago

Google announces Performance Max updates – including Gemini integration

Google announced several update to Performance Max (PMax): Asset generation is expanding globally in English with more languages to come.…

9 months ago

Location targeting in Google Ads: Balancing automation and control

Google Ads has evolved significantly in recent years, with more automation and artificial intelligence being introduced to simplify campaign management.…

9 months ago