Google Ads

Google Analytics 4 launches default Google Ads report

Google Analytics 4 introduced a default Google Ads report, now available within your account’s performance reporting section. To access this…

10 months ago

Reminder – Google is enforcing stricter rules for consumer finance ad targeting

Search Engine Land » PPC » Reminder – Google is enforcing stricter rules for consumer finance ad targeting Google will…

10 months ago

Google investigating Local Services Ads bug

Google is investigating a Local Services Ads bug that’s causing businesses to appear in search results for their competitors’ names.…

10 months ago

Google Ads API version 16 is launching

Google announced the v16 release of the Google Ads API. To leverage some of its features, you’ll need to update your…

10 months ago

Google Ads’ ‘pushes’ Performance Max with new Call To Action

Google Ads introduced a “Recently Used” Call To Action on Performance Max cards. You’ll see thewhen setting up…

10 months ago

Google Analytics 4 updates Advertising workspace to simplify reporting

Search Engine Land » PPC » Google Analytics 4 updates Advertising workspace to simplify reporting Google Analytics 4 is updating…

10 months ago

Google announces Performance Max updates – including Gemini integration

Google announced several update to Performance Max (PMax): Asset generation is expanding globally in English with more languages to come.…

10 months ago

Location targeting in Google Ads: Balancing automation and control

Google Ads has evolved significantly in recent years, with more automation and artificial intelligence being introduced to simplify campaign management.…

10 months ago