Marketing Trends

Top Shopping Trends of 2024 & How They’ve Changed [New Data]

Shopping trends have drastically changed over the past few years. While most of us previously browsed retail stores on a…

3 weeks ago

Marketing for the lulz

It often surprises people to learn just how unfunny making comedy can be. I worked with this week’s master of…

3 weeks ago

How Wistia earned absurd growth with two-pizza teams

Chris Savage once raised $17.3m in debt to do a leveraged buyout of his own company. Today, that company is…

1 month ago

“This is disgusting, try some”: Marketing Chicago’s vile-tasting liqueur

This week’s Masters in Marketing is near and dear to my heart, if not my taste buds. As a naturalized…

1 month ago

How Each Generation Shops in 2024 [New Data from Our State of Consumer Trends Report]

Understanding your audience is a hard job, but decoding the Gen Z, Gen X, Boomers, and Millennial shopping habits is…

2 months ago

Martha Stewart, $400K Fighter Jets, and Comedy Writers: How Liquid Death Wins at Anti-Marketing, According to Liquid Death’s VP

When considering who to learn from in the marketing space, one brand stands out: Liquid Death. They've mastered the art…

2 months ago