Paid social

TikTok faces fresh calls for potential ban by U.S. Senators

TikTok is facing renewed calls for a potential ban in America by U.S. Senators. A bipartisan group of lawmakers is…

9 months ago

TikTok expands monetization opportunities and rewards for creators

TikTok is encouraging creators to post more high-quality content by expanding its incentives, including: Allowing all creators to offer subscription…

9 months ago

TikTok gives users enhanced data control for Digital Markets Act compliance

TikTok launched a new Data Portability API as part of its efforts to comply with the Digital Markets Act, which…

9 months ago

Facebook, Instagram and Threads down in ‘global outage’

Facebook, Instagram, and Threads are currently facing a widespread outage, with many users unable to access the platforms globally. Users…

9 months ago

Google investigating error impacting AdMob messages

Google Ads is investigating reports of an issue impacting AdMob. Users experiencing this problem are unable to create and publish…

9 months ago

Google unveils major changes to ensure Digital Markets Act compliance

Google announced several upcoming changes aimed at ensuring compliance with the European Union’s Digital Markets Act (DMA), which is set…

9 months ago

Google is updating Local Services Ads verification process

Google confirmed it’s updating the verification process for Local Services Ads. The tech giant begun informing advertisers in specific sectors,…

9 months ago

Google must face some advertisers’ antitrust claims, says U.S. judge

Google must face a proposed class action lawsuit from advertisers claiming that it monopolizes the ad exchange market, a U.S. judge…

9 months ago

Threads enables post-scheduling in live API pilot, plans to add analytics capabilities

Threads is testing post-scheduling capabilities as the platform’s API enters its initial phase of live testing. The app also plans…

9 months ago

Google Ads launches new tool that automatically generates performance reports

Search Engine Land » PPC » Google Ads launches new tool that automatically generates performance reports Google Ads launched a…

9 months ago

Microsoft Advertising launches Performance Max campaigns globally

Performance Max campaigns will be available on Microsoft Advertising globally from March 5. PMax explained. PMax is an automated campaign…

9 months ago

Google Ads Editor version 2.6 launches with 8 new features

Google has rolled out its Ads Editor version 2.6, with eight new features and updates for advertisers to utilize to…

9 months ago

Google addresses third-party cookie deprecation concerns: ‘It’s time to move’

Google advised advertisers to take urgent action by investing in AI as it addressed potential third-party cookie deprecation delays. The…

9 months ago

Google Ads will automatically start pausing ad groups with low activity

Google Ads will automatically start pausing ad groups with low activity. From March 11, ads groups created at least 13…

9 months ago

Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs

Google confirmed that it deliberately withholds channel-specific KPIs for Performance Max campaigns because it could be “misleading.” Some advertisers suspect…

9 months ago

Google pilots new PPC ad format

Google confirmed it is testing a new PPC ad format. However, key details such as the official name, functionality, influence…

9 months ago

How Google Search Generative Experience is impacting ads

The impact of Google’s Search Generative Experience on ads within Google’s SERPs has been explored in a new study. Research…

9 months ago

YouTube expands free editing app to 13 new markets

YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more, directly from your phone.…

9 months ago

Google faces $2.27 billion lawsuit by publishers over advertising practices

Google is facing a $2.27 billion lawsuit by 32 media groups claiming that the company’s digital advertising practices have led…

9 months ago

Google Analytics 4 launches default Google Ads report

Google Analytics 4 introduced a default Google Ads report, now available within your account’s performance reporting section. To access this…

9 months ago