Google has rolled out its Ads Editor version 2.6, with eight new features and updates for advertisers to utilize to…
Google advised advertisers to take urgent action by investing in AI as it addressed potential third-party cookie deprecation delays. The…
Google Ads will automatically start pausing ad groups with low activity. From March 11, ads groups created at least 13…
Google confirmed that it deliberately withholds channel-specific KPIs for Performance Max campaigns because it could be “misleading.” Some advertisers suspect…
Google confirmed it is testing a new PPC ad format. However, key details such as the official name, functionality, influence…
The impact of Google’s Search Generative Experience on ads within Google’s SERPs has been explored in a new study. Research…
In PPC advertising, the skills and knowledge of ad buyers directly impact campaign success and return on investment. So, what…
For years, Google and Bing have dominated paid search. Brands have focused most of their PPC budgets on these two…
Spreading Santorum drops on Google In 2012, Spreading Santorum, the page defining “santorum” as a byproduct of anal sex, finally…
YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more, directly from your phone.…
Google is facing a $2.27 billion lawsuit by 32 media groups claiming that the company’s digital advertising practices have led…
Google Analytics 4 introduced a default Google Ads report, now available within your account’s performance reporting section. To access this…
Google’s popular gtag.js library makes collecting data for Google Analytics 4 and Google Ads straightforward. However, it also ties you…
Google is giving advertisers more control over ad placement within the Search Partner Network. From March 4, advertisers using Performance…
Search Engine Land » PPC » Reminder – Google is enforcing stricter rules for consumer finance ad targeting Google will…
Selecting the right digital marketing agency partner is key for businesses aiming to drive results and scale efficiently. With countless…
Microsoft reportedly tried to sell Bing to Apple in 2018 – but failed. The sale was unsuccessful because Apple had…
Google accused the U.S. government of wanting to punish it for being more successful than its competitors. The company made…
Google is investigating a Local Services Ads bug that’s causing businesses to appear in search results for their competitors’ names.…
LinkedIn released a new guide detailing actionable steps and tactics you can take now to maximize campaign performance in the…