Random writing stuff

I Did the Scary Thing, and WOW!

I decided to do something scary and counterintuitive last week. Something so unheard of, that some business owners would think…

1 month ago

Warning: Unpopular SEO writing opinion

Unpopular opinion alert: Adding new blog posts may not help your site. (No matter what that content marketing company told…

7 months ago

I’m the Original Content Goblin — and I Have Some Thoughts

“Hi, I’m Heather, and I’m the original content goblin.” I saw the announcement drop on a friend’s Facebook page. My…

7 months ago

Here’s The BIG Problem I Have With Yearly Blogging Trend Reports

Do you constantly feel guilty thinking that you should do more with your SEO content campaign? This question popped into…

7 months ago