As a content marketer, I’m always on the hunt for effective ways to deliver content that will result in more…
For my company’s video marketing campaigns, Facebook is a natural choice. As the second-most widely used social media, the company…
In the 2025 HubSpot State of Marketing Report, we found that short-form video remains king. It‘s the top-performing content marketers…
In 2020, video outpaced blogging and infographics as the most common content marketing strategy. As users increasingly turn to video…
Recent video marketing statistics show that visual storytelling wins. Video is an increasingly powerful way to communicate your brand story,…
When it comes to video, we marketers often focus the conversation on short-form video — no surprise, given this can…
As a marketer and video enthusiast, I can confidently say a promotional video is crucial to promoting your brand. In…
You've just created the perfect video. The music hits at all the right moments, your voiceover is crisp, and that…
Before I worked at HubSpot, when I created my very first series of marketing videos, I was stumped. Befuddled. Frustrated.…
Video is quickly becoming the preferred tool for most marketers to connect with and reach new audiences. Branding videos are…
I was a teacher during the pandemic, which meant I had to become a pro at creating explainer videos —…
Creating a viral marketing video isn‘t easy, but it isn’t impossible. Furthermore, viral video marketing doesn't always require a big-budget…
With 91% of businesses leveraging video and consumers preferring video over all other forms of content, you can’t afford to…
It’s hard to ignore the fact that video is now a leading trend for marketing teams. I mean, even LinkedIn…
I love using videos for marketing — and today’s apps make producing video content easier than ever. Better yet, there’s…
Despite the rise in popularity of short-form video, I was surprised to discover that YouTube sees the highest usage among…
What do you think makes for an engaging video? I used to think that any video under 10 minutes couldn't…
More than ever, social media channels are putting video content front and center on their feeds, as audiences increasingly turn…
Conventional wisdom might tell you that video views are a vanity metric, but I think they’re actually a good indicator…
HubSpot recently conducted a video marketing survey and found that 73% of respondents agreed that video marketing has been effective…