Marketing

“You can make money doing this?!”

A couple years ago, a YouTuber and artist known as Ten Hundred reached his $10k Kickstarter funding goal in 3…

6 days ago

How to get sponsored on Instagram [what 500+ social media marketers are looking for]

At my job at Nickelodeon, I’m fortunate enough to get to work with a variety of influencers and creators —…

6 days ago

I tried 8 AI project management tools to see if they’re worth it

Choosing the right AI project management tool for your team can help you save hundreds (even thousands) of dollars per…

6 days ago

12 ebook templates for InDesign, PowerPoint, and Google Docs [free download]

I’m no designer. Sure, I dabble in Canva and can whip up a quick event invite when I need to.…

1 week ago

Spam trigger words: How to keep your emails out of the spam folder

Back in 2003, I was working with my first big consulting client, Hasbro. (Yes, that Hasbro. And yes, it was…

1 week ago

How to write an effective communication plan [+ templates]

An angry, influential customer tags your company in a LinkedIn rant about a buggy product release. You watch the impressions…

1 week ago

The future of marketing isn’t humans vs. AI — it’s humans with AI

Small business owners are all saying the same thing: “My website traffic is tanking, and the stuff that used to…

1 week ago

The AI revolution killed your website traffic. It’s also your biggest opportunity.

Small business owners are all saying the same thing: “My website traffic is tanking, and the stuff that used to…

2 weeks ago

I tested 8 AI tools for graphic design — here are my prompts, results, and recommendations

My graphic design journey started on Fiverr. I used to sell banners and background removal services for $5. I am…

2 weeks ago

Why creator marketing works for any business [Tips from a creator consultant]

It’s time to drop the baggage around the word “influencer.” If you’re a maw-and-paw restaurant, and a local foodie with…

2 weeks ago