Marketing - Content Krush

December 4, 20250176

Intent-based marketing: How to target ready buyers

In business, to waste time is to waste money so you need a strategy that is efficient and the best use of your resources. With that in mind, intent-ba

December 4, 20250161

Future of newsletters: 6 trends changing the newsletter industry in the next year

The future of newsletters is bright, but it’s a far cry from its snail mail origins. I’m showing my age here, but back in the late 1900s, I thought ne

December 2, 20250131

3 bitter truths all marketers need to hear right now

When I saw a LinkedIn post from today’s master declaring, “Marketing’s job is not to drive revenue,” I did a little shimmy and thought, “She gets it!”

December 1, 20250148

Use the Ick to Create Better Marketing

Our expert this week has a few hot takes. Here's one: "Any marketer that says they've never felt the ick from marketing isn't a true marketer. You do

November 26, 20250140

Forget B2B or B2C: It’s time for B2H

This pains me greatly to say, but: That typo in your last campaign may have made your audience more engaged. That’s because in a world where you don’t

November 24, 20250190

Loop marketing examples from companies we love

Loop marketing represents a fundamental shift from traditional linear funnels to a continuous growth engine, where every customer interaction creates

November 21, 20250168

Modern workflow automation explained & 6 best workflow software

In today’s fast-moving go-to-market environment, workflow automation is about removing friction, reducing human error, and scaling personalized custom

November 21, 20250168

4 marketing takeaways from Taylor Swift

Perhaps you’ve heard that Taylor Swift recently released a new album, The Life of a Showgirl. Not only did the full-length smash sales records, but it

November 20, 20250158

How my divorce at 29 changed how I think about contracts and run my business as a creator

Blogs Trusted by business builders worldwide, the HubSpot Blogs are your number-one source for education and inspiration. Newsletters All of HubSpot's

November 14, 20250160

“You need to be an event business”

“It's not enough to be a hospitality business anymore,” small-business owner Shelley Pippin says. “You need to be an event business.” Here’s why Brewn

November 10, 20250234

Generative AI tools every marketing team should use

When I first started at HubSpot, I needed a new headshot fast. So, I turned to generative AI tools — and no one had any idea, at least not initially.

November 6, 20250177

Loop marketing for B2B: Building your first B2B loop marketing strategy

Building a B2B Loop Marketing strategy represents more than adopting new tactics — it’s about architecting a self-reinforcing system that transforms e

November 5, 20250196

5 best email marketing tools for healthcare businesses in 2025

Healthcare businesses vary in scope, from wellness centers to doctors' offices to hospitals. But they share one important need: They all must safeguar

November 4, 20250170

The tactical shift that led to 35,000% higher visibility on LinkedIn

Sam Meller is the Head of Social for The Hustle, but we briefly got to borrow her for Masters in Marketing, because she makes everything she touches b

November 3, 20250196

6 brands that brilliantly differentiated from the competition, and how you can, too

There has never been a bigger moment in history when brand differentiation was more important. The channels we relied on for growth are saturated and

November 3, 20250174

12 great examples of welcome emails for new customers [templates]

I’m going to say something that might ruffle a few feathers, but here it is: I’m still disappointed by most welcome emails I receive. Not because I ex

October 31, 20250175

HubSpot’s 2025 State of Newsletters Report [data from 400+ newsletter pros]

The inbox is having her moment again. Newsletters have made a full-blown comeback, and the rules of play have gotten a little more … complicated. The

October 29, 20250295

10 best email marketing tools for financial service businesses in 2025

Running a financial-services business is about far more than moving money in and out of accounts — it’s about managing client trust, regulatory comple