This AI prompt can transform you into an elite marketer in any field, here’s how

1 week ago

We all know AI assistants can help with marketing tasks. But, here's what most people are missing: Using AI as…

Exclusive: Chpter’s Flutterwave deal opens 11 new markets for WhatsApp-based selling

1 week ago

Chpter, the Kenyan software startup building infrastructure for social commerce, has expanded into 11 more African countries through a deal…

How to create a landing page: My simple step-by-step approach

1 week ago

The other day, I was reading a blog post when something caught my eye: a section about how to create…

Content strategy red flags: What B2B marketing teams get wrong and how to course-correct

1 week ago

I see a lot of marketing teams stuck in the same cycle: They believe in content. They’re creating constantly. But,…

Growth marketing — the campaigns that you need to know

1 week ago

I’m a teacher, so I’m now used to the faces of students who are scared to learn. More specifically, they’re…

What will influencer marketing look like in 2025? Expert predictions + new data

1 week ago

A couple of years ago, I deleted my Instagram account (after realizing I was spending 4+ hours a day on…

70 AI prompt examples for marketers to use in 2025

1 week ago

If you want great results from AI, you need to master the art of crafting the right requests, and that…

How to market your brand to budget-conscious prospects

1 week ago

Like many buyers in America today, I cringe whenever I swipe my credit card. Amid a “shifting economic landscape” (read:…

South Africa’s LovCash bets on blockchain to digitise cash-heavy trade sector

1 week ago

South Africa’s informal trade sector is getting a digital upgrade with LovCash’s latest move to blockchain-powered transactions. The digital payments…

AI in content marketing: How creators and marketers are using AI to speed up & succeed [data]

1 week ago

With the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that…

Master the art of going viral on LinkedIn with Hala Taha’s four-step formula

1 week ago

LinkedIn might be the most underrated growth channel in marketing right now. I‘ve been obsessing over this lately. While everyone’s…

Trash AI Content, Experimental Budgets, and TikTok for B2B: Ross Simmonds Unfiltered

1 week ago

If you’ve ever stared down a sea of bland AI content and whispered, “Is this my job now?”, you’ll enjoy…

The unconventional, scrappy tactics I used to grow a newsletter to 40K subscribers

2 weeks ago

You know that moment when you stumble on a brilliant growth tactic hidden in a Reddit thread or buried deep…

The actual recession marketing tactics that helped brands survive + how your team can implement them

2 weeks ago

In 2020, I interviewed Andrea Lisbona for Forbes about her less than two-year-old hand sanitizer brand, Touchland. The pandemic was…

8 ways to use AI in digital marketing [+ examples]

2 weeks ago

ChatGPT and Google Bard have entered the chat. If you haven‘t joined the conversation around artificial intelligence (AI) in digital…

How Jordan Belonwu taught Nigerian startups to dress with soul: Day 1-1000 of Belonwus

2 weeks ago

In Day 1–1000, we follow founders through the raw, unfiltered journey of company-building: the early scrambles, the quiet breakthroughs, the…

15 student-led startups solving real-world problems

2 weeks ago

What do you get when ambition and youthful exuberance meet challenges with actionable solutions? No longer waiting till graduation to make…

I run a zero-employee marketing agency entirely with AI tools — here’s how

2 weeks ago

A few years ago, I was head of content at a health insurance company — a role that required a…

The HubSpot Blog’s AI Trends for Marketers Report [key findings from 1,000+ marketing pros]

2 weeks ago

With 66% of marketers globally using artificial intelligence in their roles, it's no longer a matter of if you should…

How do banks and fintechs determine your credit worthiness?

2 weeks ago

By March 2025, Mubarak Umar had spent a year and a half working as a supplier agent for Sun King,…