I‘ve been running HubSpot’s Marketing Daily emails for about as long as I've been with the company (a slight nudge…
GetEquity describes itself as a marketplace for investment products provided by investment managers globally. The TechStars-backed startup lets users pool…
AI and startups? It just makes sense. Between the prophecy of single-person billion-dollar companies, and the pinch felt by founders as…
Developing a consistent brand starts with creating a brand style guide. These branding rule books help graphic designers, marketers, web…
Welcome to HubSpot Perspectives, a series where HubSpotters weigh in on the latest business and marketing trends. OK, admit it.…
We all know "good boss energy" when we see it. Maybe it's the boss who begins each 1:1 by checking-in…
As the pandemic surged in 2020, people stayed home, and demand for home improvement services went through the roof. Construction…
This article was contributed to TechCabal by Catherine Young. Strategy sets the course for startups, but without team alignment and…
So, you want to discover what truly works for your audience, and you’ve heard about this mythical form of marketing…
Our 2024 State of Marketing & Trends Report went live earlier this year, and I recently dug into the data…
Kuda Microfinance Bank, the Target Global-backed neobank, has secured payment licences in Tanzania and Canada as part of an expansion…
When it comes to social media, I‘m quite the expert. I had to tireless scrub through social media for potential…
The constant question on every social media marketer’s mind is, “What social media trends should I watch out for?” To…
One week after suspending its services in America, Chipper Cash will eliminate roles based in the UK and US to…
Videos tell a story. According to 92% of marketers, video is essential to their approach. So, the storyline should be…
Before consumer protection laws were passed, any lender could run a digital credit business. Kenya has approved the operation of…
Flutterwave, Africa’s most valuable startup, has appointed Dipo Fatokun, a former director at the Central Bank of Nigeria (CBN), as…
The Gulf Information Technology Exhibition (GITEX) wants to bring about 100 Nigerian companies to Marrakech, Morocco where the second edition…
Interswitch, the Visa-backed Nigerian payments giant that reported $42 million in revenue for its financial year ended March 31, will…
Bilha Ndirangu, a former director of the IFC-backed Africa’s Talking, is suing the company she cofounded for unlawful termination of…