When generative AI first came out, I was skeptical. While it came up with some good ideas, I saw it…
At first, AI marketing campaigns were pretty obvious — robotic and stiff. Then, slowly but surely, brands started getting it.…
A writer who (gasp) used AI to help write? Before you clutch your pearls in my direction, know this —…
If you want great results from AI, you need to master the art of crafting the right requests, and that…
With the global revenue for AI in marketing pegged at over $107.5 billion by 2028, there is no doubt that…
ChatGPT and Google Bard have entered the chat. If you haven‘t joined the conversation around artificial intelligence (AI) in digital…
With 66% of marketers globally using artificial intelligence in their roles, it's no longer a matter of if you should…
Time is money in marketing, so why not use AI workflows to boost productivity? I spoke with some of my…
SEO is changing. We’re entering a new era of search — the AI age — and with it comes generative…
It feels like not that long ago, companies were just starting to talk about AI in their operations. You had…
I first tested AI tools in 2019 to automate repetitive parts of my workflow. It seemed like the perfect solution:…
When I started using AI, everything changed: my output, my confidence, my career. I went from working full-time and building…
I was running social media for an organization when TweetDeck hit the market. That dashboard with mentions, DMs, lists, and…
It’s no secret that content is king. And with more and more channels to keep up with — each requiring…
I love the Back to the Future series, especially Part II where we see “the future.” Of course, the most…
You've heard this a million times by now: artificial intelligence is changing the marketing world and how brands advertise to…
I’ve fallen down countless rabbit holes while doing seemingly simple searches: “How to make a latte?” turns into “Latte vs.…
Here’s what a typical Monday morning looks like for me: I open my computer and see a few Slack messages…
I have seen things I wouldn’t have believed even a few years ago. ChatGPT drafting content strategies from a three-sentence…
2024 was the year of AI tools. Thousands of new apps launched — some just photo generators and gimmicks, others…