I’m going to be real with you: I’m exhausted. We blinked, and it felt like everything was run by artificial…
AI usage is on the rise, especially in marketing. Data from HubSpot’s AI Trends in Marketing report showed that 74%…
Email marketing analytics have evolved far beyond open rates and click-throughs. Today’s AI-powered analytics can predict which subscribers are most…
In crowded Lagos neighbourhoods, small shops stocked with soft drinks, instant noodles, and toiletries are where most Nigerians shop. But…
The beauty of freelancing for most of my decade-long career is that I’ve worked on both sides of the B2B…
My graphic design journey started on Fiverr. I used to sell banners and background removal services for $5. I am…
I remember when ChatGPT first launched. The entire marketing community was split on whether they should use AI chatbots or…
Assistive technology in Africa has long been expensive, hard to maintain, and poorly suited to local needs. Screen readers can…
Given how logos are such an essential part of brand identity, I was skeptical of using AI logo generators. A…
Every Thursday, Delve Into AI will provide nuanced insights on how the continent’s AI trajectory is shaping up. In this…
As the founder of AI newsletter Mindstream, I'm constantly thinking about scale, especially when it comes to content. For me,…
Let‘s be honest: if you’re running a business focused on AI tools and you‘re not using AI to grow that…
Honestly, I used to be an AI critic. When ChatGPT first came out, I tried a bunch of ChatGPT prompts.…
Keeping up with the best AI SEO tools can feel like a full-time job. While we all know that tools…
Did you see the viral AI ad aired at the NBA finals? Crazy visuals, impeccable product integrations, 3.3M views on…
For the past few months, I‘ve been deep in the trenches testing the latest AI models, spending $200 a month…
If you’ve been following the AI space lately, it’s easy to feel like you’re drowning in acronyms and version numbers.…
I know prompting can seem easy at first glance. Go to your favorite AI tool, type in what you want,…
As a marketer, my Mondays typically start with diving into the previous week’s performance reports. Excel sheets with campaign data,…
In an hour, ChatGPT-o3 can make you dozens of high-level marketing graphics — the kinds of campaigns that would take…