Google Ads started limiting country-level location exclusion to 120 entities. Moving forward, advertisers will receive a warning notification if the…
Google launched a new measurement tool for advertisers in anticipation of its plan to phase out third-party cookies later this…
There is no clear connection between social media engagement and page views for news publishers, according to a new study.…
Many nonprofits enjoy a spike in donations at the end of the year. And so, they focus their digital marketing…
Microsoft announced a new feature to simplify cross-border advertising for retailers. The tech giant’s latest tool, Feed Labels, is set…
LinkedIn is back up and running after a global outage prevented users from accessing their accounts. The technical glitch was…
TikTok is facing renewed calls for a potential ban in America by U.S. Senators. A bipartisan group of lawmakers is…
TikTok is encouraging creators to post more high-quality content by expanding its incentives, including: Allowing all creators to offer subscription…
Crafting winning ads is crucial for attracting the right audience, enhancing brand visibility and driving business growth in today’s highly…
TikTok launched a new Data Portability API as part of its efforts to comply with the Digital Markets Act, which…
Facebook, Instagram, and Threads are currently facing a widespread outage, with many users unable to access the platforms globally. Users…
Google Ads is investigating reports of an issue impacting AdMob. Users experiencing this problem are unable to create and publish…
Google announced several upcoming changes aimed at ensuring compliance with the European Union’s Digital Markets Act (DMA), which is set…
Google confirmed it’s updating the verification process for Local Services Ads. The tech giant begun informing advertisers in specific sectors,…
Google must face a proposed class action lawsuit from advertisers claiming that it monopolizes the ad exchange market, a U.S. judge…
Threads is testing post-scheduling capabilities as the platform’s API enters its initial phase of live testing. The app also plans…
Search Engine Land » PPC » Google Ads launches new tool that automatically generates performance reports Google Ads launched a…
Performance Max campaigns will be available on Microsoft Advertising globally from March 5. PMax explained. PMax is an automated campaign…
If we’re not already, we will be facing a reckoning in the world of search marketing. Over the last several…
In response to growing demand from consumers and regulators to protect online privacy, in January 2020, Google announced plans to…