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Latest on SEO, Content Marketing, Email & Social in Nigeria

Digital Marketing

Phases of Website Redesign: The Ultimate Guide for Marketers

Phases of Website Redesign: The Ultimate Guide for Marketers

So, you want to start a website redesign. Maybe you just finished a brand overhaul, or your product was recently updated. Whatever your reason, a redesign can be a huge success &md

How to Create an Email Newsletter [+ Expert Tips & Checklist]

How to Create an Email Newsletter [+ Expert Tips & Checklist]

As the former head of marketing for two different tech startups, I learned firsthand that email newsletters can be an incredibly powerful tool in any marketer’s toolbox. Plus

40 Free Resume Templates for Microsoft Word (& How to Make Your Own)

40 Free Resume Templates for Microsoft Word (& How to Make Your Own)

No matter what industry you work in (or your experience level in that industry), a plain, black-and-white resume written in Times New Roman font just doesn’t quite cut it any

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Small Business

Exclusive: The Peer will return $350,000 to investors after shutting down

Exclusive: The Peer will return $350,000 to investors after shutting down

When The Peer, a Nigeria-based API startup, shut down in April, the business still had up to twenty months of runway. The shutdown, which its founders blamed on an inability to fin

Who calls the shots at Susa Ventures-backed Okra?

Who calls the shots at Susa Ventures-backed Okra?

Okra, an open finance startup, is one of the few Nigerian API services that provides real-time access to financial data. The startup has raised a total of $16.5 million in venture

Roam secures financing deal with Mogo to grow electric motorcycle adoption

Roam secures financing deal with Mogo to grow electric motorcycle adoption

Roam, a Kenyan-based electric mobility company, has secured a partnership with Mogo, an asset financier in East Africa, to boost the adoption of electric motorcycles in the East Af

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Mobile Marketing

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