SEO

Content Krush

Latest on SEO, Content Marketing, Email & Social in Nigeria

Digital Marketing

How to do SEO right in 2025 (hint: most companies get it wrong)

How to do SEO right in 2025 (hint: most companies get it wrong)

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for e

How Levelset scaled to $25M ARR, then sold for $500M

How Levelset scaled to $25M ARR, then sold for $500M

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for e

How to Start a Blog and Write Engaging Posts [+ Free Templates]

How to Start a Blog and Write Engaging Posts [+ Free Templates]

Industry experts and thought leaders use blogs to share their knowledge with interested parties like you. And, if the post was written well, chances are you came away with helpful

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Small Business

Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise

Kenyan BNPL startup Watu profits drop 85% to $1.2 million as loan defaults rise

Watu Holdings, a Kenyan buy-now-pay-later startup, reported a sharp 85% drop in profit to $1.2 million (KES157 million) in 2024, according to disclosures by Car & General, whic

Day 1–1000: How Sycamore founders built the fintech from a living room

Day 1–1000: How Sycamore founders built the fintech from a living room

What does it really take to build a startup in Africa—from the first idea to the thousandth day? In Day 1–1000, we follow founders through the raw, unfiltered journey of company-bu

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector

MTN enters payments market with MoMo Pay targeting cash-heavy informal sector

MTN South Africa has entered the competitive payments market with MoMo Pay, a low-cost digital payment platform designed for informal merchants. Over 95% of transactions in South A

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Mobile Marketing

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