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Digital Marketing
A Comprehensive Guide to LinkedIn Sponsored Updates
Although often underrated or reduced to a “networking platform,” LinkedIn has the potential to help you drive traffic to your website, increase brand awareness, and boo
How Benefit Segmentation Will Take Your Marketing Campaigns to the Next Level
If you’re a fan of HubSpot’s Inbound Marketing Methodology, you probably understand the importance of customer success. In fact, 70% of businesses with growing revenue
Google explains why Bard rarely lists citations and links to content creators
Google began to open Bard yesterday and as more of us began to use it and compare it to competitors like Bing Chat and OpenAI’s ChatGPT, we are noticing differences between t
Small Business
Google updates Bard to improve math, logic responses
Google Bard just got an upgrade. By incorporating Google’s PaLM language models, Bard is now better at math and logic responses. “Today I wanted to share that we’
Google Maps can detect fake phone numbers in photos and remove them
Did you know Google can now detect if scammers are overlaying fake phone numbers in user-contributed photos within Google Maps and automatically detect and block those photos from
These 44 hilariously terrible BuzzFeed travel articles were AI-assisted
I know what you’re thinking. “I’m going on a trip to Cape May, NJ and need a true ‘hidden gem’ of a travel guide.” Well, if by some extreme fluk
Mobile Marketing
Why Customers Don’t Engage with Social Media Your Posts
Like any other business owner, you rely on social media to engage with many of your customers. You created your accounts and share content r
Remote Working Statistics – Why WFH Will Continue Post-COVID19
After months of total lockdown, 50% of U.S workers said they won’t return to a job that doesn’t offer remote work as an option. My naija peo
4 Biggest Retail Trends for Marketing Managers in 2021
The way we live, work, communicate and shop has changed forever. Don’t expect anything less from customers, your sales touch points sh
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