Content Marketing

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Latest on SEO, Content Marketing, Email & Social in Nigeria

Digital Marketing

How Levelset scaled to $25M ARR, then sold for $500M

How Levelset scaled to $25M ARR, then sold for $500M

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for e

How to Start a Blog and Write Engaging Posts [+ Free Templates]

How to Start a Blog and Write Engaging Posts [+ Free Templates]

Industry experts and thought leaders use blogs to share their knowledge with interested parties like you. And, if the post was written well, chances are you came away with helpful

Goodbye TikTok: Everything Marketers Should Know About TikTok’s Exit From Social Media

Goodbye TikTok: Everything Marketers Should Know About TikTok’s Exit From Social Media

The dreaded day of mourning that every marketer (and if not every single one, then likely 95% of ‘em) hoped, prayed, and wished wouldn’t come, well, actually did. Unfortunately, on

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Small Business

Nigerian lender Sycamore expands into asset management with SEC licence

Nigerian lender Sycamore expands into asset management with SEC licence

Sycamore, the Nigerian digital lender with ₦10 billion assets under management, has secured a fund manager licence from the Securities and Exchange Commission (SEC) to operate as a

Kenyan digital lender Whitepath fined $2,000 for unlawful data use in second privacy violation

Kenyan digital lender Whitepath fined $2,000 for unlawful data use in second privacy violation

Kenya’s Office of the Data Protection Commissioner (ODPC)  has fined digital lender Whitepath KES 250,000 ($2,000) for violating data privacy laws. Court records show that the regu

Carbon resumes issuance of debit cards in partnership with Verve

Carbon resumes issuance of debit cards in partnership with Verve

Carbon, the Nigerian digital bank known for its loans-led approach to banking, has partnered with Verve, the Interswitch-owned card scheme to resume issuing debit cards nine months

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Mobile Marketing

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