Content Marketing

Content Krush

Latest on SEO, Content Marketing, Email & Social in Nigeria

Digital Marketing

How Clickbait Works: The Psychology Behind Clickbait

How Clickbait Works: The Psychology Behind Clickbait

In this online era, it’s hard — if not impossible — to surf the web without coming across clickbait. I remember an era when all I could find were clickbait titles

7 Pieces of Content Your Audience Really Wants to See [New Data]

7 Pieces of Content Your Audience Really Wants to See [New Data]

As a marketer, one of my goals is understanding the different types of content that resonate with my audience. With that in mind, I went over HubSpot’s recent Consumers Trend

20 Free & Paid Small Business Tools for Any Budget

20 Free & Paid Small Business Tools for Any Budget

Free and paid tools for small businesses save time, streamline operations, and, importantly, save money. From my experience running a small business, I know it doesn’t always

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Small Business

Exclusive: Caantin expands into US after two rebrands and layoffs

Exclusive: Caantin expands into US after two rebrands and layoffs

Caantin, the Kenyan startup that was formerly called Kibanda and then TopUpMama, has led many lives. Backed by Ventures Platform and DFS Labs, Kibanda was digitising the supply cha

Spiro secures $50m debt funding from Afreximbank to expand electric vehicles in Africa

Spiro secures $50m debt funding from Afreximbank to expand electric vehicles in Africa

Spiro, an India-based electric vehicle company, has signed a $50 million debt financing deal with Afreximbank to expand its offering in its existing markets. The company operates i

Not Just Vacation, but a Place to Vacation

Not Just Vacation, but a Place to Vacation

We have a saying here at ASG, Complete flexibility, ruthless accountability. The idea is we want people to feel they have the freedom to achieve their goals the way they best see f

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Mobile Marketing

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