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SEO
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February 19, 20250415
AI SEO Copywriting: What Entrepreneurs and Marketing Teams Need to Know (and Ways to Succeed!)
“Do we even need copywriters now that we have AI tools like Claude and ChatGPT?” That’s a valid question — after all, even a few so-so-prompts entered -
February 10, 202501026
Here’s Why Your AI Content Sucks (And What You Can Do!).
Raise your hand if your AI-generated content is flat, basic, and feels about as engaging as a DMV manual. 🙋♀️ Yup, we’ve all been there! Here are si -
February 10, 20250964
Should You Chase AI Overview Citations? Here’s How to Decide
Google’s AI Overviews are everywhere… According to a Botify x DemandSphere study analyzing 120,000 keywords across 22 websites, Google’s AI Overviews -
February 10, 20250872
The Future of Google: How AI Overviews & Chatbots Are Redefining Search
The Future of Google: How AI Overviews & Chatbots Are Redefining Search The relationship we used to have with Google was simple. It was a fair-use -
December 30, 202401461
From AI Tools Skeptic to Fan: My SEO Writing Journey
In the early days of AI writing tools, I warned everyone about the dangers of AI-generated content. After discussing SEO copywriting best practices fo -
December 12, 202401374
Boost Your Business with a Step-by-Step Guide to Local SEO Audits
Boost Your Business with a Step-by-Step Guide to Local SEO Audits Local SEO is a game-changer, especially if your business depends on customers from a -
December 5, 202401143
When to Update Blog Posts and Why It Matters in SEO
When to Update Blog Posts and Why It Matters in SEO Content is the backbone of any successful website. And when it comes to SEO, it’s not just about h -
November 8, 20240344
I Did the Scary Thing, and WOW!
I decided to do something scary and counterintuitive last week. Something so unheard of, that some business owners would think I was crazy. And I may
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Digital Marketing
How to Start a Blog and Write Engaging Posts [+ Free Templates]
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Goodbye TikTok: Everything Marketers Should Know About TikTok’s Exit From Social Media
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Small Business
GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento
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Ex-Kuda executive sues over gender discrimination, wrongful termination allegations
A former executive at Kuda, one of Nigeria’s leading fintech startups, has filed a lawsuit at an employment tribunal in the United Kingdom alleging a toxic work culture, gender dis
NIBSS bets on QR codes as a cash alternative for small-value payments
The Nigeria Inter-Bank Settlement System (NIBSS), the country’s largest payment switch, is betting on QR codes as a cash alternative for small-value transactions after improving it